trividia

Market position

The company describes itself as a leading supplier of co-branded blood glucose monitoring systems to retailers throughout North America with a growing international customer base, drawing on more than 30 years of operating experience. It reports over 2.5 million active patients using its products in the United States. MedTech Outlook Magazine named Trividia Health among its "Top 20 Medtech Providers companies - 2021."

Trividia Health positions itself as a one-stop supplier for diabetes care, pairing monitoring hardware and data software with sharps, nutrition and skincare lines, and emphasizes low-cost, affordable and user-friendly devices. It operates a dedicated New Hampshire facility producing nutrition and skincare products formulated for people with diabetes, acquired from a long-established nutrition manufacturer and reformulated for taste, color and texture.

Technology

The TRUE METRIX blood glucose monitoring system supports extensive event tagging (meal, exercise and wellness markers) to track health trends, and the TRUE METRIX AIR variant transmits results via Bluetooth so patients can share data with clinicians. TRUEmanager software enables data upload, transmission and online logbook recording. The TRUE METRIX AIR meter is FDA-cleared, uses a no-coding method, a 0.5 microliter sample, a 4-second test time and a 20-600 mg/dL measurement range, with reported accuracy of 99.0% within +/-15 mg/dL, 87.0% within +/-10 mg/dL and 64.0% within +/-5 mg/dL. Manufacturing is subject to quality control processes aligned with the products cleared under FDA 510(k).

Go-to-market

Products reach consumers through retail pharmacy chains including Walgreens, CVS and Rite Aid, regional and independent pharmacies, mail service providers, online stores and medical-surgical distributors, with co-branded private-label programs for retailers. The company also markets to healthcare professionals and supports remote patient monitoring deployments; the TRUE METRIX AIR meter is resold as a cellular-connected RPM device by Tenovi, which bills under Medicare RPM CPT codes.

People with diabetes in the United States and international markets, plus healthcare professionals, pharmacies and pharmacy clinics, retailers and distributors, and remote patient monitoring providers. Contract manufacturing customers include companies in dietary supplements, OTC pharmaceuticals, nutraceuticals, personal care, homeopathics and veterinary products.

Geography

Corporate headquarters in Fort Lauderdale, Florida, with manufacturing facilities in New Hampshire, Florida and Taiwan. Products are sold across North America and to international markets; the consumer website is directed at United States visitors with country selection for other regions.

History

The business was founded in 1985 and built its core operations around manufacturing blood glucose meters and test strips, expanding to a line of more than 40 products over three decades. Operating as Nipro Diagnostics under Japanese parent Nipro, it was sold to Sinocare in a $273 million transaction announced in October 2015 and closed in 2016, at which point it was renamed Trividia Health, retaining CEO Scott Verner and its U.S. operations. At an earlier point the company acquired a long-established nutrition manufacturer, giving it a New Hampshire facility for nutrition and skincare products.

Risks & controversies

The company's consumer website carries a prominent "Important Product Notice" directing visitors to further information.