/Companies

Triple Whale

Columbus, US · Founded 2021 · 300 employees on LinkedIn · 4 known investors

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Triple Whale is an intelligence platform for ecommerce brands that unifies marketing attribution, marketing mix modeling, and incrementality measurement, with an AI assistant that analyzes real-time data and takes media-buying actions. It connects to ad platforms and data warehouses to help brands measure performance and optimize campaigns across paid channels.

Founders & leadership

Triple Whale was founded in 2021 by Cherniv Ivan, Orbach Avraham, Maxx Blank, AJ Orbach, and Ivan Chernykh.

CI
Cherniv IvanChief Technology Officer
OA
Orbach AvrahamSecretary & CEO
MBMaxx Blank
Maxx BlankCo-Founder/COO
AOAJ Orbach
AJ OrbachFounder
ICIvan Chernykh
Ivan ChernykhFounder

Investors · 4

Reported raises · per SEC filings

Form D private placements

$51.5M disclosed across 4 rounds · 2021–2022

▶$25MraisedFeb 2023 · 3 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Avraham OrbachExecutive Officer, Director
  • Ivan ChernivExecutive Officer, Director
  • Maxx BlankExecutive Officer, Director
Offering amount
$25M
Amount sold
$25M
First sale
Oct 2022
Incorporated
Corporation, Delaware, 2021
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$24.1MraisedMar 2022 · 3 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Avraham OrbachExecutive Officer, Director
  • Andrew HuntDirector
  • Ivan ChernykhExecutive Officer, Director
  • Gigi Levy-WeissDirector
  • Maxx BlankExecutive Officer, Director
Offering amount
$24.1M
Amount sold
$24.1M
First sale
Mar 2022
Incorporated
Corporation, Delaware, 2021
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$2.1MraisedOct 2021 · 1 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Cherniv IvanExecutive Officer, Director
  • Orbach AvrahamExecutive Officer, Director
  • Blank MaxxExecutive Officer, Director
Offering amount
$2.1M
Amount sold
$2.1M
First sale
Sep 2021
Incorporated
Corporation, Delaware, 2021
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$261KraisedJul 2021 · 9 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Cherniv IvanExecutive Officer, Director
  • Orbach AvrahamExecutive Officer, Director
  • Blank MaxxExecutive Officer, Director
Offering amount
$1M
Amount sold
$261K
First sale
May 2021
Incorporated
Corporation, Delaware, 2021
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

In the news

Frequently asked questions

What does Triple Whale do?
Triple Whale is an intelligence platform for ecommerce brands that unifies marketing attribution, marketing mix modeling, and incrementality measurement, with an AI assistant that analyzes real-time data and takes media-buying actions. It connects to ad platforms and data warehouses to help brands measure performance and optimize campaigns across paid channels.
Who founded Triple Whale?
Triple Whale was founded by Cherniv Ivan, Orbach Avraham, Maxx Blank, AJ Orbach, Ivan Chernykh in 2021.
Who are Triple Whale's investors?
Triple Whale's investors include Shopify, Ground Up Ventures, NFX, Elephant Partners.
How much funding has Triple Whale raised?
Triple Whale has disclosed $51.5M raised across 4 rounds.
Where is Triple Whale headquartered?
Triple Whale is headquartered in Columbus, US.