TrackMaven
Washington, US · Founded 2012 · Delaware corporation · 6 employees on LinkedIn · 2 known investors
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TrackMaven, a Skyword company, provides a marketing analytics platform that connects and measures performance across channels such as social media, ads, website analytics, content, SEO, and competitive intelligence. It serves marketing teams and brands seeking to demonstrate marketing ROI and justify spend.
Founders & leadership
TrackMaven was founded in 2012 by Allen Gannett.

Board
Investors · 2
How we know: funding news · open dataset · 5k.vc investor directory · Not right? Tell us
How we know: funding news · Not right? Tell us
Reported raises · per SEC filings
Form D private placements$13.6M disclosed across 3 rounds · 2014–2016
▶$63.4KraisedMay 2016 · 1 investors · Other TechnologyRule 506(b)
- Joseph PayneDirector
- Allen GannettExecutive Officer, Director
- Chuck GhoorahDirector
- Harry WellerDirector
- Sean GlassDirector
- Offering amount
- $63.4K
- Amount sold
- $63.4K
- First sale
- May 2016
- Incorporated
- Corporation, Delaware, 2012
- Federal exemptions
- 06b
▶$7.4MraisedDec 2014 · 8 investors · Other TechnologyRule 506(b)
- Sean GlassDirector
- Joseph PayneDirector
- Allen GannettExecutive Officer, Director
- Harry WellerDirector
- Chuck GhoorahDirector
- Offering amount
- $9M
- Amount sold
- $7.4M
- First sale
- Nov 2014
- Incorporated
- Corporation, Delaware, 2012
- Federal exemptions
- 06b
▶$6.1MraisedFeb 2014 · 5 investors · Other TechnologyRule 506(b)
- Joseph PayneDirector
- Sean P. GlassDirector
- Allen GannettExecutive Officer, Director
- Harry WellerDirector
- Offering amount
- $6.5M
- Amount sold
- $6.1M
- First sale
- Jan 2014
- Incorporated
- Corporation, Delaware, 2012
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Founder mafia
2 people who came through TrackMaven went on to found or lead other companies.
Frequently asked questions
- What does TrackMaven do?
- TrackMaven, a Skyword company, provides a marketing analytics platform that connects and measures performance across channels such as social media, ads, website analytics, content, SEO, and competitive intelligence. It serves marketing teams and brands seeking to demonstrate marketing ROI and justify spend.
- Who founded TrackMaven?
- TrackMaven was founded by Allen Gannett in 2012.
- Who are TrackMaven's investors?
- TrackMaven's investors include New Enterprise Associates (NEA), Bowery Capital.
- How much funding has TrackMaven raised?
- TrackMaven has disclosed $13.6M raised across 3 rounds.
- Where is TrackMaven headquartered?
- TrackMaven is headquartered in Washington, US.



