Fundraising Fox

Toughbuilt Industries

Irvine, US · Founded 2012 · Nevada corporation

Founders & leadership

Toughbuilt Industries was founded in 2012 by Joshua Keeler and Michael Panosian.

JK
Joshua KeelerChief Design Officer
MP
Michael PanosianCEO
ZK
Zareh KhachatoorianinCOO
MG
Martin GalstyanEVP Finance & Administration
MO
Manu OhriinCFO
EM
Edward MartinExecutive Vice President of Sales

Board

MP
Monica PitterleBoard director
FR
Faught RobertBoard director

Reported raises · per SEC filings

Form D private placements

$50.9M disclosed across 8 of 10 rounds · 2016–2026

$1.4MraisedJan 2026 · 5 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Zareh KhachatoorianExecutive Officer
  • Martin GalstyanExecutive Officer
  • Joshua KeelerExecutive Officer, Director
  • Michael PanosianExecutive Officer, Director
  • Monica PitterleDirector
  • Manu OhriExecutive Officer
  • Faught RobertDirector
Offering amount
$1.4M
Amount sold
$1.4M
First sale
Jan 2026
Incorporated
Corporation, Nevada
Federal exemptions
06b, 4a5
Full filing on SEC EDGAR ↗
$3.6MraisedMay 2025 · 5 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Zareh KhachatoorianExecutive Officer
  • Faught RobertDirector
  • Martin GalstyanExecutive Officer
  • Joshua KeelerExecutive Officer, Director
  • Manu OhriExecutive Officer
  • Michael PanosianExecutive Officer, Director
  • Monica PitterleDirector
Offering amount
$3.6M
Amount sold
$3.6M
First sale
Apr 2025
Incorporated
Corporation, Nevada
Federal exemptions
06b, 4a5
Full filing on SEC EDGAR ↗
$7.5MraisedNov 2022 · 4 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Joshua KeelerExecutive Officer, Director
  • Linda MoossaianDirector
  • Zareh KhachatoorianExecutive Officer
  • Faught RobertDirector
  • Martin GalstyanExecutive Officer
  • William PlackeDirector
  • Michael PanosianExecutive Officer, Director
Offering amount
$7.5M
Amount sold
$7.5M
Sales commissions
$687.5K
Placement agents
H.C. Wainwright & Co.
First sale
Nov 2022
Incorporated
Corporation, Nevada
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$20MraisedAug 2022 · 4 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Faught RobertDirector
  • Michael PanosianExecutive Officer, Director
  • Martin GalstyanExecutive Officer
  • William PlackeDirector
  • Zareh KhachatoorianExecutive Officer
  • Joshua KeelerExecutive Officer, Director
  • Linda MoossaianDirector
Offering amount
$20M
Amount sold
$20M
Sales commissions
$1.5M
Placement agents
H.C. Wainwright & Co.
First sale
Jul 2022
Incorporated
Corporation, Nevada
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$5MraisedFeb 2022 · 5 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Michael PanosianExecutive Officer, Director
  • Frederick D FurryDirector
  • Linda MoossaianDirector
  • Martin GalstyanExecutive Officer
  • Zareh KhachatoorianExecutive Officer
  • Joshua KeelerExecutive Officer, Director
  • William PlackeDirector
Offering amount
$5M
Amount sold
$5M
Sales commissions
$350K
Placement agents
H.C. Wainwright & Co.
First sale
Feb 2022
Incorporated
Corporation, Nevada
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$11.5MraisedSep 2019 · 1 investors · Manufacturing
Rule 506(b)
Officers, directors & promoters on the filing
  • Robert FaughtDirector
  • Frederick FurryDirector
  • Jolie KahnExecutive Officer
  • Michael PanosianExecutive Officer, Director
  • Paul GalvinDirector
  • Joshua KeelerDirector
Offering amount
$11.5M
Amount sold
$11.5M
Minimum investment
$1
Sales commissions
$400K
Placement agents
Maxim Group, LLC
First sale
Aug 2019
Incorporated
Corporation, Nevada
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$1.5MraisedMay 2018 · 18 investors · Manufacturing
Rule 506(b)
Officers, directors & promoters on the filing
  • Zareh KhachatoorianExecutive Officer, Director
  • Michael PanosianExecutive Officer, Director
  • Manu OhriExecutive Officer, Director
Offering amount
$1.5M
Amount sold
$1.5M
Minimum investment
$100K
Sales commissions
$120K
Placement agents
Joseph Gunnar & Co., LLC
First sale
Mar 2018
Incorporated
Corporation, Nevada
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$5MofferedOct 2016 · Manufacturing
Rule 506(b)
Officers, directors & promoters on the filing
  • Michael PanosianExecutive Officer, Director
  • Edward MartinExecutive Officer
  • Josh KeelerExecutive Officer
  • Zareh KhachatoorianExecutive Officer, Director
  • Manu OhriExecutive Officer, Director
Offering amount
$5M
Minimum investment
$5M
Finders' fees
$400K
Placement agents
Joseph Gunnar & Co., LLC
Incorporated
Corporation, Nevada, 2012
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

In the news

Frequently asked questions

Who founded Toughbuilt Industries?
Toughbuilt Industries was founded by Joshua Keeler, Michael Panosian in 2012.
How much funding has Toughbuilt Industries raised?
Toughbuilt Industries has disclosed $50.9M raised across 8 of its 10 known rounds.
Where is Toughbuilt Industries headquartered?
Toughbuilt Industries is headquartered in Irvine, US.