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Torque360
Techstars '23Wilmington, US · Founded 2021 · 34 employees on LinkedIn · 1 known investors
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Torque360 provides shop management software, a cloud-based POS system, and payment solutions for auto repair and service businesses. The platform integrates with accounting and industry-specific tools to streamline operations and invoicing.
Also known as Torque 360 · Torque360 Inc.
Founders & leadership
Torque360 was founded in 2021 by Salman Sarwar.
Investors · 1
How we know: the Techstars portfolio · funding news · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · Not right? Tell us
Company profile
researched Sep 2026Torque360 develops cloud-based workflow and shop management software for the aftermarket auto repair and services industry. The platform covers digital vehicle inspections, estimating, repair orders, appointment scheduling with a drag-and-drop scheduler, a job board for technician assignment and progress tracking, invoicing with automated calculation of taxes, parts and labor, inventory management with stock-level updates, customer management, review management and business and profitability reporting. Inspections can be converted into work orders and invoices, and customers can approve estimates digitally.
Alongside the management software, the company offers Torque POS, a cloud-based point-of-sale system for automotive businesses that handles billing, refunds, repair orders, estimates, parts and supplies tracking and QuickBooks synchronization, and supports payment methods such as Apple Pay and account deposits. Torque Payments (TorquePay) provides card processing marketed with no terminal rental fee, no long-term contract and next-day deposits. A separate unit, Torque Digital, sells digital marketing services including SEO, social media marketing and website development to auto repair businesses. Additional free toolkits listed include a no-show tool, invoice generator and shop valuator.
The product is positioned for a range of shop types: general auto repair, mechanic shops, tire and wheel, mobile mechanics, garages, motorcycle, truck, RV, marine and powersports repair, quick lube, auto detailing and independent repair shops. Stated integrations include QuickBooks, PayPal, Epicor by Mitchell1, CARFAX, NexPart, PartsTech, Twilio, NHTSA, TorquePay and Brevo.
Founding story
Founder and CEO Salman Sarwar entered the auto repair vertical after working at RepairDesk, a shop management software company serving the cell phone and computer repair market, where he is described as having held the role of chief operating officer and contributed to the company capturing significant market share. Applying that SaaS experience, he set out to build a workflow management solution for auto repair shop owners, targeting smaller shops that lacked access to efficient and affordable management tools. A subsequent trip to the United States to observe how repair shops operate highlighted their difficulty attracting customers due to limited marketing, which led to the creation of Torque Digital.
Business model
B2B software-as-a-service sold to auto repair and related service businesses, with subscription plans for the shop management platform and POS system, complemented by payment processing (Torque Payments/TorquePay) and digital marketing services sold through Torque Digital. The site directs prospects to plans and a live demo booking.
Recurring subscription revenue from software plans, with additional revenue from payment processing through Torque Payments and from digital marketing services offered by Torque Digital.
Traction
The company states that more than 20,000 workflows are automated daily on the platform for auto repair businesses and publishes named customer stories from shops including MOTOPOPS, Mapgreen Motorsports, Halal Auto Care and Tire & Wheel Xperts. A third-party profile reports 26 employees as of February 2024, with other directories listing headcount in the 21-50 range, and describes adoption among repair shops across the United States.
▸Full profile — market position, technology, go-to-market, geography, history
Market position
Described by a third-party research profile as a U.S. provider of cloud-based workflow management software for auto repair services at a pre-seed stage, with comparable companies including Tekmetric, Shop-Ware, Fullbay, RepairDesk and Shopmonkey. It targets smaller, underserved auto repair shops within an auto services market the company describes as worth $880 billion.
The company positions itself as an integrated, 360-degree suite spanning shop management, point of sale, payments and marketing services for the auto services industry, rather than a single-function tool, and emphasizes ease of use, affordability for smaller shops, industry-specific integrations (QuickBooks, CARFAX, Nexpart, PartsTech, Epicor by Mitchell1) and human demo/support staffed by people familiar with repair shops.
Technology
A cloud-based, multi-module SaaS platform accessible on desktop and mobile devices, combining shop workflow management, digital vehicle inspection with photo and video checklists, a point-of-sale system, and payment processing. It connects to third-party systems including QuickBooks, PayPal, Epicor by Mitchell1, CARFAX, NexPart, PartsTech, Twilio, NHTSA and Brevo.
Go-to-market
Direct, demo-led sales through the website, where prospects book a live demo with a company representative or view pricing plans. Marketing assets include customer stories, blogs, eBooks, free toolkits (invoice generator, no-show tool, shop valuator) and a referral program. Distribution is reinforced by integrations with widely used industry tools and accounting software.
Small and independent auto repair businesses — general repair shops, mechanic shops, garages, tire and wheel shops, mobile mechanics, quick lube, auto detailing, and motorcycle, truck, RV, marine and powersports repair operations.
Geography
Company materials list a U.S. presence, with third-party profiles placing headquarters in New York, and support hours quoted in Pacific Standard Time with a U.S. phone number. Customers are described as auto repair businesses in the U.S. and, per one profile, potentially worldwide.
History
Sources give differing founding years for the company — 2020 per aVenture and YourStory, and 2016 per a startup-directory profile. The product line expanded from shop management software to a cloud-based POS system (Torque POS) and a payments product (Torque Payments), followed by integrations with QuickBooks, CARFAX and Nexpart, and later the addition of Torque Digital, a digital marketing arm for auto repair businesses. The company is listed as a 2023 participant in the Techstars: Build in Tulsa accelerator.
Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Related companies · 4
Companies working in the same space as Torque360.
Timeline · 3
launches, deals, and filingsAfter visiting U.S. auto repair shops and observing that shops struggled to attract customers due to limited marketing, the founder established Torque Digital, providing digital marketing services (SEO, social media marketing, website development) to the automobile industry.
The company describes category management as its latest product update, organizing repair orders, invoices and parts within the auto repair POS system.
Torque360 is listed as a participant in the Techstars: Build in Tulsa accelerator program in 2023.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
▸Research sources · 8
primary sources listed
- Torque360torque360.co · web
8 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Torque360 do?
- Cloud-based shop management, POS and payments software for auto repair, tire, mobile mechanic and specialty vehicle service businesses.
- Who founded Torque360?
- Torque360 was founded by Salman Sarwar in 2021.
- Who are Torque360's investors?
- Torque360's investors include Techstars.
- Where is Torque360 headquartered?
- Torque360 is headquartered in Wilmington, US.