The Variable
1 known investors
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The Variable is a marketing agency that combines behavioral insights, brand strategy, creative, media buying, social/PR, and data analytics to align brand-building with performance for growth-focused brands. It serves smaller "underdog" brands competing against larger category leaders, and operates a proprietary media trading desk (Signal) and an AI production lab (Liminal Studios).
Founders & leadership
CW

Courtney WilliamsChief Growth OfficerChief Growth Officer at The Variable, a marketing agency serving growth-focused brands with services spanning strategy, creative, media buying, and analytics. Williams has worked in business development roles.
MS

Megan StrebaVP, People ExperienceVP of People Experience at The Variable, a marketing agency combining brand strategy, creative services, and data analytics. Brings expertise in human resources, recruiting, and financial operations.
Investors · 1
Frequently asked questions
- What does The Variable do?
- The Variable is a marketing agency that combines behavioral insights, brand strategy, creative, media buying, social/PR, and data analytics to align brand-building with performance for growth-focused brands. It serves smaller "underdog" brands competing against larger category leaders, and operates a proprietary media trading desk (Signal) and an AI production lab (Liminal Studios).
- Who are The Variable's investors?
- The Variable's investors include Svoboda Capital Partners.
