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The GIST

Techstars '19

Toronto, CA · 1 known investors

The GIST is a sports media brand that produces newsletters, podcasts, and social content with emphasis on equal coverage of women's and men's sports. The company serves sports fans seeking inclusive, accessible commentary on sports news and culture.

GamingMedia & EntertainmentSports Tech

Founders & leadership

JDJacie deHoop
Jacie deHoop
EHEllen Hyslop
Ellen Hyslop
RMRoslyn McLarty
Roslyn McLarty

Investors · 1

TechstarsBoulder · $220K

In the news

Overtime raises $100 million through Series D funding round | The GISTthegistsports.com · Aug 2022The GIST - Comcast NBCUniversal LIFT Labslift.comcast.com · May 2022Women-led sports media startup The GIST raises $1M to challenge sports reporting norms | TechCrunchtechcrunch.com · May 2021The GIST’s Recent $1 Million Raise Reflects A Greater Trend In The Rise Of Women In Sportsforbes.com · Apr 2021

Frequently asked questions

What does The GIST do?
The GIST is a sports media brand that produces newsletters, podcasts, and social content with emphasis on equal coverage of women's and men's sports. The company serves sports fans seeking inclusive, accessible commentary on sports news and culture.
Who founded The GIST?
The GIST was founded by Jacie deHoop, Ellen Hyslop, Roslyn McLarty.
Who are The GIST's investors?
The GIST's investors include Techstars.
Where is The GIST headquartered?
The GIST is headquartered in Toronto, CA.