Sugeo
1 known investors
Sugeo (오늘수거) operates a Korean on-demand waste collection app that picks up household waste—leftover delivery food, old clothes, broken small appliances, used cosmetics—from customers' doorsteps for a per-weight fee. Collected items are sent to its own sorting facility where they go through a four-step process of sorting, separating, washing, and classifying to be turned into recyclable material.
Also known as Oneul Sugeo · 오늘수거
Investors · 1
Company profile
researched Aug 2026Sugeo, operating in Korea under the name 오늘수거, runs a contact-free household waste collection service ordered through a mobile app. Users place mixed waste in a collection bag and leave it at their door; no separation or rinsing by the customer is required. Accepted items include leftover delivery food, broken small appliances, recyclables, parcel packaging, assorted paper, used cosmetics, old clothes and bedding, and kitchenware — the stated rule is that anything fitting inside the collection bag can be discarded.
Ordering is done by selecting a quantity in the app. Requests placed before 10 p.m. are collected the same day, and pickups can also be booked for a chosen date within the following week. Collected bags are moved to a directly operated sorting facility called 내일순환, where waste passes through a four-stage pre-treatment process: bag opening and spreading, sorting clean resources from contaminated ones, removing food residue and other contaminants that impede recycling, and washing the remaining recyclables so they can re-enter the materials stream.
Business model
Consumer-facing service in which households pay per pickup for door-to-door collection of unsorted waste, with the company performing sorting, separation and washing in-house at its own facility to produce recyclable material.
Per-pickup fees charged to users: a visit fee of KRW 2,500 plus a weight-based charge of KRW 140 per 100g. The weight of the discarded bag is photographed and confirmed before payment.
Traction
The company reports more than 730,000 cumulative members, over 2.2 million cumulative pickups and more than 26 million single-use containers recycled, as of July 2026.
▸Full profile — market position, technology, go-to-market, geography
Market position
Positions itself as an operator of contact-free waste collection in Korea distinguished by ownership of its own sorting facility.
Customers are not required to separate or wash waste before disposal; pickup is contact-free at the door, same-day if ordered before 10 p.m., and pricing is metered by measured weight. The company states it is the only operator in Korea with its own directly run sorting facility.
Technology
A mobile app for ordering and scheduling pickups, paired with a company-operated sorting plant that applies a four-step manual pre-treatment process (bag opening, sorting, separation of contaminants, washing).
Go-to-market
Direct-to-consumer via a mobile app with service-area coverage checks on the website; word-of-mouth and app store reviews feature prominently in its consumer positioning.
Korean households, including busy office workers, people moving home, and users with limited mobility or elderly people living alone, who want to avoid sorting and rinsing recyclables themselves.
Geography
South Korea, with service availability defined by a coverage-area lookup on the company website.
Compiled by commissioned research from 5 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
▸Research sources · 5
primary sources listed
- Sugeosugeo.onl · web
5 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Sugeo do?
- Korean app-based, contact-free household waste pickup service that sorts and washes collected material for recycling.
- Who are Sugeo's investors?
- Sugeo's investors include Ascendo Ventures.