/Companies

Steno

Techstars '23

Covina, US · Founded 2023 · 10 employees on LinkedIn · 2 known investors

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Steno.ai builds AI digital twins of influential leaders that enable one-on-one conversations with audiences at scale. The platform creates hyper-realistic AI replicas that can provide personalized guidance, advice, and authentic interactions between creators/leaders and their followers.

Also known as Steno.ai

Founders & leadership

Steno was founded in 2023 by Arman Assadi.

AAArman Assadi
Arman AssadiCo-Founder & CEOArman Assadi is the founder and CEO of Steno.ai, which builds AI digital twins that let leaders and creators hold personalized conversations with their audiences at scale. He began his career on Google's Commerce team, later ran a go-to-market consultancy for public figures and authors, and previously founded a company built around personality assessments completed by over a million people.

Investors · 2

Techstarslisted by TechstarsBoulder · $220K

How we know: the Techstars portfolio · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · Not right? Tell us

Funding

SEC filings, press & company announcements

$147M disclosed across 3 of 4 rounds · 2023–2026

Source: company announcements and press reports — follow each round's link for the claim.

Company profile

researched Sep 2026

Steno.ai develops "AI Twins" — custom conversational AI models trained on an individual expert's or brand's knowledge, voice and frameworks, intended to function as a digital embodiment of that person rather than a generic document-based chatbot. Twins interact with audiences 24/7 through text and real-time voice, and can be deployed on a client's website, mobile app or other screens via the company's SDK. The underlying technology is described as the Steno Twin Engine.

The product is built through a structured process: an interview phase that defines how the Twin thinks, speaks and responds, followed by training and fine-tuning by Steno, then deployment across the client's channels. The platform dashboard covers knowledge base management, voice, video avatar, deployment, analytics, customization, monetization, user management and settings. Documentation also covers integrations with creator and community platforms including Kajabi, GoHighLevel and Mighty Networks, an SDK with React components and an API reference, and a trust center addressing security practices, data privacy and LLM handling, and legal compliance.

Business model

Steno.ai sells subscription plans for building and operating an AI Twin, with a native mobile app package offered as an add-on. The platform includes monetization features for Twin owners and a partners program.

Subscription pricing plans for the AI Twin platform, plus a paid native mobile app package; the platform also provides monetization tooling for Twin owners.

Traction

Publicly named customers include Tony Robbins, Peter Diamandis, Brian Tracy, Franck Nicolas, Dan Lok, Margarita Pasos, Gerard Adams and Oso Trava. Tony Robbins is quoted endorsing the product on the company's site.

▸Full profile — market position, technology, go-to-market

Market position

Steno.ai positions its AI Twins as distinct from generic chatbots or document-upload AI tools, and publishes a comparison of the platform against alternatives.

The company frames the AI Twin as a custom business asset fine-tuned on an individual's own knowledge and delivery style, rather than a chatbot layered over uploaded files, and emphasizes deployment flexibility across a client's own website, mobile app or any screen via its SDK.

Technology

AI Twins are built on the Steno Twin Engine, which fine-tunes a model on a client's expert knowledge so the Twin reflects the person's voice, nuance and frameworks. Capabilities include a knowledge base, synthesized voice for real-time voice conversations, video avatars, analytics, and an SDK with React components and an API for embedding the Twin into websites and apps.

Go-to-market

The company markets through its website with interactive demos, including a product specialist Twin at meet.steno.ai and a public Tony Robbins AI Twin, alongside documentation, case studies, an AI Twin directory, launch and scaling guides, a partners program, and integration guides for creator platforms such as Kajabi, GoHighLevel and Mighty Networks.

Personal brands, experts, coaches, speakers and consumer-facing brands with large audiences that want to scale one-to-one interaction with fans and customers.

Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
HeadcountAug 202610

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

▸Research sources · 8

primary sources listed

8 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Steno do?
Steno.ai builds custom AI Twins that let experts and personal brands hold one-to-one text and voice conversations at scale.
Who founded Steno?
Steno was founded by Arman Assadi in 2023.
Who are Steno's investors?
Steno's investors include Techstars, First Round Capital.
How much funding has Steno raised?
Steno has disclosed $147M raised across 3 of its 4 known rounds.
Where is Steno headquartered?
Steno is headquartered in Covina, US.