/Companies

statmuse

Techstars '15

San Francisco, US · Founded 2014 · Delaware corporation · 16 employees on LinkedIn · 16 known investors

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StatMuse is an AI-powered media platform that provides instant answers to sports and finance questions through search, covering statistics, scores, betting, fantasy data, and market information. The company serves tens of millions of users worldwide with personalized content and historical data for sports leagues and financial markets.

Also known as StatMuse

Founders & leadership

statmuse was founded in 2014 by Eli Dawson and Adam Elmore.

ED
Eli DawsonCo-founder
AEAdam Elmore
Adam ElmoreCo-FounderHe has also taught AWS and developed other projects including a podcast and coffee business.
ED
Eli Dawson Adam ElmoreFounder

Investors · 16

Techstarslisted by TechstarsBoulder · $220K

How we know: the Techstars portfolio · funding news · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · research · techcrunch.com · open dataset · 5k.vc investor directory · Not right? Tell us

Also in the syndicate · 4

David SternHaas PortmanThe Walt Disney CompanyleadUnited Talent Agency

Reported raises · per SEC filings

Form D private placements

$1.3M disclosed across 1 of 2 rounds · 2015–2016

▶$1.3MraisedJun 2015 · 9 investors · Other
Rule 506(c)
Officers, directors & promoters on the filing
  • Eli DawsonExecutive Officer, Director
  • Adam ElmoreExecutive Officer, Director
Offering amount
$1.8M
Amount sold
$1.3M
First sale
May 2015
Incorporated
Corporation, Delaware, 2014
Federal exemptions
06c
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Company profile

researched Sep 2026

StatMuse operates a natural-language search platform that answers sports and finance questions and returns the results as visual, shareable content. Users can query statistics, scores, player and team bios, schedules, standings, betting odds and fantasy data across the NBA, NFL, NHL, MLB, WNBA, college football, PGA and European football, with coverage spanning live games back to inaugural seasons. A finance vertical ("Money") covers stock prices, FX pairs and Bitcoin returns from real time through historical data.

The website presents league-specific hubs with standings, league leaders, team rankings, betting trends, trending players, teams and searches, example questions, a news feed, and editorial-style "Musings" stat cards. The company also runs a blog, a data and glossary section, a gallery and a merchandise shop, and offers an email newsletter. StatMuse describes itself as the largest artificial intelligence media company in the world for sports and finance and says it is building an intelligence and entertainment network powered by AI and a decentralized creator network.

Founding story

StatMuse was founded in 2014 by two life-long friends, Eli Dawson (CEO) and Adam Elmore (CTO), who were childhood friends and co-captained their high school basketball team. They saw an opportunity to apply advances in natural language processing and machine learning to sports statistics so that non-technical fans could query and visualize data. One investor profile lists the founding year as 2013.

Business model

StatMuse operates a consumer-facing search and content platform monetized around large-scale audience reach and brand impressions, and has also pursued business-to-business content distribution, including a content deal with ESPN to supply statistical content. It additionally sells merchandise through an online shop.

Sources describe audience-scale metrics (brand impressions, pageviews), B2B content partnerships such as the ESPN deal, and an online merchandise shop; detailed pricing is not described.

Traction

The company reports serving tens of millions of users with billions of brand impressions worldwide, and published 2024 figures of more than 4.5 billion brand impressions, more than 425 million web pageviews and more than 1 million Muse Network followers.

Latest developments

The platform currently spans NFL, college football, MLB, WNBA, European football, NBA, NHL, PGA and a Money vertical, with live scores, news, trending sections, betting trends and fantasy-related data.

▸Full profile — market position, technology, go-to-market, geography, history

Market position

StatMuse positions itself as the largest AI media company for sports and finance, citing more than 4.5 billion brand impressions and over 425 million web pageviews in 2024 and tens of millions of users. Coverage at the time of its Series A compared the product to data-visualization search tools such as Graphiq and Tableau, noting StatMuse's combined B2B and consumer approach focused specifically on sports.

StatMuse converts open-ended natural-language queries into visual, shareable answers and narrative-style stat cards rather than requiring structured database queries, covering both sports across multiple leagues and finance markets with historical depth back to inaugural seasons.

Technology

A natural-language search engine that interprets open-ended, conversational questions about sports and finance and renders answers as graphics and prose, built on natural language processing and machine learning and described by the company as an AI technology platform serving instant answers with deep historical data.

Go-to-market

The product is distributed directly through its website, with search-driven and social distribution: results are shareable to social platforms and the company publishes stat cards and "Musings" content, a news feed and a newsletter. It has also distributed content through media partners such as ESPN, and references a creator network and "Muse Network" following.

Sports fans and bettors seeking statistics, scores, bios and betting or fantasy information, finance-oriented users searching market data, and media partners licensing statistical content.

Geography

Headquartered in San Francisco, California, with a user base described as worldwide; sports coverage includes North American leagues and European football, and finance coverage includes global equities, FX pairs and Bitcoin.

History

The company launched a public beta in the autumn of 2015 and participated in a 2015 cohort of the Disney/Techstars Accelerator. It signed a content deal with Disney-owned ESPN to provide statistical content during the 2015-16 NBA season, and raised a $10 million Series A announced in January 2016 to extend its search engine beyond basketball into additional sports. The platform has since expanded across NFL, college football, MLB, WNBA, NBA, NHL, PGA and European football, and added a finance vertical.

Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Brand impressionsJan 20244,500,000,000 impressions
HeadcountAug 202616
Muse Network followersJan 20241,000,000 followers
Web pageviewsJan 2024425,000,000 pageviews

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Founder mafia

2 people who came through statmuse went on to found or lead other companies.

Related companies · 5

Companies working in the same space as statmuse.

Timeline · 4

launches, deals, and filings
Jan 2016
StatMuse raises $10M Series A

StatMuse announced a $10 million Series A from The Walt Disney Company and Techstars, with Allen & Company, Greycroft Partners, Promus Ventures, Haas Portman, Deep Fork Capital, Bee Partners, former NBA commissioner David Stern and United Talent Agency, to expand its search engine beyond basketball.

$10M source ↗

Jan 2015
Participation in Disney/Techstars Accelerator

StatMuse took part in a 2015 cohort of the Disney/Techstars Accelerator.

source ↗

Jan 2015
Content deal with ESPN

StatMuse signed a content deal with Disney-owned ESPN to provide statistical content during the 2015-16 NBA season, used online, on social media and on TV.

source ↗

Jan 2015
Public beta launch

StatMuse launched its public beta in the autumn of 2015, initially covering basketball statistics via natural-language search.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

Legal entities · 1

corporate structure
statmuseDelaware

In the news

▸Research sources · 8

primary sources listed

8 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does statmuse do?
StatMuse is an AI search and media platform answering sports and finance questions in natural language.
Who founded statmuse?
statmuse was founded by Eli Dawson, Adam Elmore in 2014.
Who are statmuse's investors?
statmuse's investors include Disney Accelerator, Gaingels, Gen Capital, Sprint Vc, Techstars, Ten31, UTA Ventures, Allen & Company and 4 more.
How much funding has statmuse raised?
statmuse has disclosed $1.3M raised across 1 of its 2 known rounds.
Where is statmuse headquartered?
statmuse is headquartered in San Francisco, US.