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Smartwyre

Denver, US · Founded 2018 · Delaware corporation · 84 employees on LinkedIn · 5 known investors

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Smartwyre provides software, data, and services that connect commercial programs across essential industries, helping organizations manage incentives, pricing, and costs. The platform processes transactions and catalogs data for industries including crop protection and seed products, enabling partners to access accurate information for improved business performance.

Enterprise SoftwareMarketing TechSaaS

Founders & leadership

JBJohn Brubaker
John BrubakerChief Executive OfficerVenture Partner at Anterra Capital
RFRich Fleck
Rich FleckSVP, Professional Services & CSRich Fleck is SVP of Professional Services and Customer Success at Smartwyre. He has held leadership roles at acquired technology companies including DoubleClick, Merkle, and Responsys, and brings over two decades of experience in scaling business operations and customer-facing functions.
DCDan Covill
Dan CovillSVP, EngineeringDan Covill is SVP of Engineering at Smartwyre. With over 20 years of experience in SaaS platform engineering and cloud infrastructure, he has built and scaled distributed engineering teams through startup and growth-stage expansions.
ETElias Tavarez
Elias TavarezChief Revenue OfficerElias Tavarez is Chief Revenue Officer at Smartwyre, a platform that provides software and data services connecting commercial programs across industries including crop protection and seed products. He has held executive sales leadership roles focused on enterprise software and SaaS revenue models, operating across direct and indirect channels with international scope.
BPBilyana Petrova
Bilyana PetrovaVP, Finance

Board

DH
Dudley HawesBoard directorPartner at Anterra Capital

Investors · 5

High Alphalisted by High AlphaIndianapolis

How we know: High Alpha's portfolio page · the VCSheet dataset · Not right? Tell us

Revolutionlisted by RevolutionWashington, D.C. · $100K – $1M

How we know: Revolution's portfolio page · funding news · Not right? Tell us

Anterra CapitalreportedAmsterdam · $20Mvia Adam Anders · board

How we know: a partner's Signal profile · board seat on SEC Form D · the VCSheet dataset · open dataset · 5k.vc investor directory · Not right? Tell us

Fall Line CapitalreportedSan Mateo

How we know: the VCSheet dataset · open dataset · 5k.vc investor directory · Not right? Tell us

Reported raises · per SEC filings

Form D private placements

$13.6M disclosed across 2 rounds · 2019–2021

▶$10.5MraisedMar 2022 · 7 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Kristian AndersonDirector
  • Adam AndersDirector
  • John H. BrubakerExecutive Officer, Director
  • Peter CimmetDirector
Offering amount
$10.5M
Amount sold
$10.5M
First sale
Aug 2021
Incorporated
Corporation, Delaware, 2018
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$3.1MraisedMay 2019 · 4 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • John H. BrubakerExecutive Officer, Director
  • Dudley HawesDirector
Offering amount
$3.1M
Amount sold
$3.1M
First sale
Apr 2019
Incorporated
Corporation, Delaware, 2018
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Frequently asked questions

What does Smartwyre do?
Smartwyre provides software, data, and services that connect commercial programs across essential industries, helping organizations manage incentives, pricing, and costs. The platform processes transactions and catalogs data for industries including crop protection and seed products, enabling partners to access accurate information for improved business performance.
Who are Smartwyre's investors?
Smartwyre's investors include Cavallo Ventures, High Alpha, Revolution, Anterra Capital, Fall Line Capital.
How much funding has Smartwyre raised?
Smartwyre has disclosed $13.6M raised across 2 rounds.
Where is Smartwyre headquartered?
Smartwyre is headquartered in Denver, US.