Sloomooinstitute
Founded 2019 · 1 known investors
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Sloomoo Institute operates interactive, slime-themed entertainment venues (Sloomoo Institutes and smaller MiniMoos) featuring DIY slime bars, sensory installations, and ASMR experiences, and also sells handmade slime, merchandise, and upcoming character-based media. The women-led consumer brand focuses on play, stress relief, and inclusivity for visitors of all ages.
Founders & leadership
Sloomooinstitute was founded in 2019 by Karen Robinovitz and Sara Schiller.
KR

Karen RobinovitzCo-FounderKaren Robinovitz co-founded Digital Brand Architects, an early talent management agency focused on social media influencers, where she served as Co-CEO for seven years before launching Sloomoo Institute in 2019. She has worked as a journalist for major publications including WWD, Harper's Bazaar, Elle, and The New York Times, and has authored three books.
Investors · 1
Frequently asked questions
- What does Sloomooinstitute do?
- Sloomoo Institute operates interactive, slime-themed entertainment venues (Sloomoo Institutes and smaller MiniMoos) featuring DIY slime bars, sensory installations, and ASMR experiences, and also sells handmade slime, merchandise, and upcoming character-based media. The women-led consumer brand focuses on play, stress relief, and inclusivity for visitors of all ages.
- Who founded Sloomooinstitute?
- Sloomooinstitute was founded by Karen Robinovitz, Sara Schiller in 2019.
- Who are Sloomooinstitute's investors?
- Sloomooinstitute's investors include Raptor Group.