/Companies

ShowingHero

Techstars '22

Glenview, US · Founded 2022 · 8 employees on LinkedIn · 1 known investors

Find your way into ShowingHero

ShowingHero provides a software platform for property managers and real estate agents to automate showing scheduling, lead management, and prospect communication. The platform enables 24/7 lead response, tenant/buyer pre-screening, and automated follow-ups to reduce days on market.

Also known as Showing Hero

Investors · 1

Techstarslisted by TechstarsBoulder · $220K

How we know: the Techstars portfolio · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · Not right? Tell us

Company profile

researched Sep 2026

ShowingHero is a leasing and showing automation platform used by property managers and real estate agents to handle prospect scheduling and communication for rental and sale listings. The product acts as an always-available assistant: it responds to inbound leads instantly, lets operators build personalized showing schedules, sends customized email and text notifications, pre-screens tenants or buyers, follows up after each showing and nurtures prospects through the leasing cycle. The company positions the platform as removing repetitive leasing tasks so agents can focus on conducting showings rather than answering leasing calls and confirming appointments.

The platform is delivered through a client portal with more than 50 customizable features. Documented capabilities include configurable screening-question groups with qualifier questions that gate scheduling, agent mini-calendars, two-way synchronization between an agent's Google Calendar and ShowingHero, editable email templates and notification controls, MLS agent and vendor registration, prospect communication preferences, and a geo-fencing control that restricts scheduling to prospects physically located in the same state as the property as an anti-fraud measure. Self-guided touring is supported through integrated codebox/lockbox handling: prospects schedule a slot, complete identity verification where required, receive confirmations and reminders by SMS and email, and are issued access codes that expire at midnight on the day of generation or two hours after first use, with a cap of 14 unique codes per lockbox per day. Subscription and payment settings are managed by property managers through a billing section of the portal.

Founding story

Zee Bhimji is identified as a co-founder of ShowingHero; he is also listed as an owner and franchisee of Code Ninjas and studied at DePaul University (2004-2009) and Northwestern University (2016-2018).

Business model

ShowingHero sells access to its leasing automation software to property managers and real estate brokerages. Property-manager accounts hold billing control within the client portal, where they can update their membership and credit or debit card details, indicating a subscription-based membership arrangement. Sales are initiated through a demo request on the company's website.

Recurring subscription/membership fees paid by property-manager account holders, managed through the platform's billing settings.

Traction

The company's website displays a 4.5 rating across 2,397 reviews and states that ShowingHero agents schedule an average of more than 100 showings per week, and that the platform can eliminate roughly 90% of leasing tasks.

Latest developments

A Google two-way calendar sync feature, allowing events to synchronize between an agent's Google Calendar and ShowingHero, has been released to users.

▸Full profile — market position, technology, go-to-market, geography

Market position

Describes itself as a leasing and showing automation platform serving residential rental and sales listings.

The company emphasizes instant response to all inbound leads, automated post-showing follow-up and nurturing, a large set of customizable features, and built-in self-tour access control via codebox code generation with expiry and daily code limits, alongside fraud-prevention measures such as geo-fencing and identity verification.

Technology

Web-based scheduling and communication platform combining automated lead response, SMS and email notification templates, configurable pre-screening questionnaires, agent calendar management with Google Calendar two-way sync, geo-fencing based on the prospect's state location, and integration with electronic codebox lockboxes that issue time-limited access codes for self-guided tours.

Go-to-market

Inbound marketing through the company website with a "Request a Demo" call to action, supported by a public knowledge base and support portal for client onboarding and troubleshooting.

Property managers, leasing teams and real estate agents marketing rental and for-sale listings, with prospective tenants and buyers as end users of the scheduling experience. Third-party MLS agents and maintenance vendors are also provisioned within the platform.

Geography

United States; a co-founder is listed as based in the Glenview, Illinois area.

Compiled by commissioned research from 7 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Customer review ratingJan 20264.5 stars
Maximum unique lockbox codes per dayJan 202614 codes per lockbox per day
Number of reviewsJan 20262,397 reviews
Platform featuresJan 202650 features
Reduction in leasing tasks (company claim)Jan 202690%
Showings scheduled per agent per week (average)Jan 2026100 showings

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Competitors · 7

by search overlap
Zillow2257 shared keywordsZillow operates an online real estate marketplace where consumers can search homes for sale and rentals across US and Canadian cities, view mortgage rate information, and access home financing through Zillow Home Loans. It covers residential property listings, apartments and houses for rent, and mortgage services nationwide.
Trulia1532 shared keywordsTrulia is a real estate platform that enables users to browse homes for sale and rental apartments, explore neighborhood insights, and discover communities through resident reviews and local information.
Redfin1201 shared keywordsReal Estate & Homes for Sale, Rentals, Mortgages & Agents
Appfolio587 shared keywordsAppFolio Investment Manager is investor management software designed for real estate investment firms. It provides centralized operations, automated cash flow management, investor CRM, fundraising workflows, and investor portal capabilities.
Zumper491 shared keywordsZumper is a digital marketplace connecting renters with rental listings and property managers with quality tenants across the U.S. and Canada. The platform offers renters search and application tools alongside market analysis, while providing property managers and brokers marketing solutions to fill vacancies.
Apartment List384 shared keywordsApartment List operates an online rental marketplace that uses a quiz-based AI matching system to connect renters with apartments that fit their preferences and lifestyle. It serves renters and property managers, primarily in the multifamily housing market.
dwellsy site382 shared keywords

Companies competing with ShowingHero for the same Google search keywords, organic and paid, via search-intersection analysis.

Timeline · 1

launches, deals, and filings
Jan 2026
Google two-way calendar sync released

ShowingHero made available a Google 2-Way Sync feature that synchronizes events between an agent's Google Calendar and ShowingHero.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

▸Research sources · 7

primary sources listed

7 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does ShowingHero do?
ShowingHero is a leasing and showing automation platform for property managers and real estate agents.
Who are ShowingHero's investors?
ShowingHero's investors include Techstars.
Where is ShowingHero headquartered?
ShowingHero is headquartered in Glenview, US.