Fundraising Fox

Selffundhealth

Verona, US · Founded 2020 · 1 known investors

Find your way into Selffundhealth

Self Fund Health (SFH) offers a self-funded employer health plan built on Medicare-based reference pricing, with a preferred-provider "paved road" where members pay $0 and employers pay less than carrier markups. It targets employers and benefits brokers, providing tools like a Price Explorer, savings simulator, hospital report cards, nurse navigators, and transparent PEPM pricing without spread pricing or retained rebates.

Founders & leadership

Selffundhealth was founded in 2020 by Jonathan Baran, Sal Gentile, and Thomas Conti.

JB
Jonathan BaranCo-founder
SG
Sal GentileCo-founder
TC
Thomas ContiCo-founder

Board

BLBrian Lindstrom
Brian LindstrominBoard directorPartner at HealthX Ventures
MBMark Bakken
Mark BakkeninBoard directorManaging Partner at HealthX Ventures
JP
Jonathan PhillipsBoard director

Investors · 1

Reported raises · per SEC filings

Form D private placements

$3.7M disclosed across 3 rounds · 2020–2025

$1.4MraisedOct 2025 · 3 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Jonathan BaranExecutive Officer, Director
  • Brian LindstromDirector
  • Jonathan PhillipsDirector
  • Sal GentileDirector
Offering amount
$2.5M
Amount sold
$1.4M
First sale
Sep 2025
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$1.5MraisedJan 2024 · 4 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Mark BakkenDirector
  • Jonathan BaranExecutive Officer, Director
  • Thomas ContiDirector
Offering amount
$1.5M
Amount sold
$1.5M
First sale
Jul 2023
Incorporated
Corporation, Delaware, 2020
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$775KraisedJul 2023 · 2 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Jonathan BaranExecutive Officer, Director
Offering amount
$775K
Amount sold
$775K
First sale
Mar 2020
Incorporated
Corporation, Delaware, 2020
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Frequently asked questions

What does Selffundhealth do?
Self Fund Health (SFH) offers a self-funded employer health plan built on Medicare-based reference pricing, with a preferred-provider "paved road" where members pay $0 and employers pay less than carrier markups. It targets employers and benefits brokers, providing tools like a Price Explorer, savings simulator, hospital report cards, nurse navigators, and transparent PEPM pricing without spread pricing or retained rebates.
Who founded Selffundhealth?
Selffundhealth was founded by Jonathan Baran, Sal Gentile, Thomas Conti in 2020.
Who are Selffundhealth's investors?
Selffundhealth's investors include HealthX Ventures.
How much funding has Selffundhealth raised?
Selffundhealth has disclosed $3.7M raised across 3 rounds.
Where is Selffundhealth headquartered?
Selffundhealth is headquartered in Verona, US.