/Companies

Seeloz

500 Global '18Plug and Play Ventures

Silicon Valley, US · 3 known investors

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Seeloz develops a supply chain planning platform that automates requirements planning for companies with global sourcing and distribution operations. The software issues replenishment orders on its own and monitors supply chain activity to flag anomalies, trace their causes, and suggest corrective steps.

Also known as Seeloz Inc.

Founders & leadership

ARAmir Razelan
Amir RazelanHe has over 20 years of operations and engineering leadership experience, holds an MSc in Engineering Management, and has worked in industrial optimization and supply chain domains.
MM
Masroor Malik
MA
Mohamed Aly

Investors · 3

500 Globallisted by 500 GlobalPalo Alto · $150K

How we know: open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · open dataset · 500 Global portfolio 2026-08 · Not right? Tell us

Citizen.vcreported

How we know: funding news · Not right? Tell us

Company profile

researched Sep 2026

Seeloz Inc. is a supply chain automation software company headquartered in Santa Clara, California. Its principal product is SCAS (Supply Chain Automation Suite), an AI-driven inventory planning and management solution built around what the company describes as Autonomous Requirements Planning. The suite is designed to sit alongside existing ERP systems, including Microsoft Dynamics, SAP and Oracle, and to drive supply planning decisions autonomously rather than only advising planners.

The company was founded in 2013 with the stated aim of applying artificial intelligence and automation to operational efficiency for enterprises across multiple industry verticals, positioning itself in the vertical-specific AI software segment through point solutions tailored to particular industries. Reported industry classifications span artificial intelligence, big data, business intelligence, enterprise software, machine learning and software, as well as transportation and logistics.

Founding story

Seeloz was founded in 2013 by Mohamed Aly, a data scientist who previously worked as a senior research engineer at Yahoo! Research on a web-scale user modeling platform for behavioral targeting and interned at Google Research during graduate study; he holds a bachelor's degree from Alexandria University and master's and doctoral degrees in computer science from the University of Pittsburgh. Co-founder Amir Razelan, who serves as Group Chief Operating Officer, previously held engineering and management roles at Siemens and Infineon/Qimonda and at start-ups in Silicon Valley and Malaysia, and earlier co-founded a consultancy bridging Asia-Pacific and Silicon Valley organizations.

Business model

Seeloz sells enterprise supply chain planning software that layers onto customers' existing ERP deployments; its operations include post-sales account management, business process integration, and reseller and partner relationships.

Traction

Reported estimated revenue falls in the $1M-$10M range, with headcount reported in the 1-50 and 11-50 employee bands and funding status characterized as early-stage venture.

Latest developments

Leadership additions recorded in 2023 included an Executive Vice President of Sales (May 2023) and, in September 2023, a Managing Director for Seeloz APAC and an Executive Vice President of Corporate Strategy.

▸Full profile — market position, technology, go-to-market, geography, history

Market position

Seeloz describes itself as an emerging player in vertical-specific, AI-driven enterprise software and in supply chain automation, with reported estimated revenue in the $1M-$10M range and early-stage venture funding status.

Technology

Seeloz's SCAS platform uses deep reinforcement learning to automate requirements and inventory planning decisions. The technology is designed to integrate with and complement enterprise resource planning systems such as Microsoft Dynamics, SAP and Oracle, driving supply planning outputs autonomously.

Go-to-market

The company combines a direct sales organization with reseller and partner channels, supported by dedicated executive roles for partnerships, corporate strategy and regional sales leadership.

Enterprises with supply chain planning and inventory management operations, particularly organizations already running ERP systems such as Microsoft Dynamics, SAP and Oracle, across multiple industry verticals including energy.

Geography

Headquartered in Santa Clara, California, in Silicon Valley, with named leadership covering North America, the Middle East and Africa (Seeloz MEA), and Asia-Pacific (Seeloz APAC).

History

Established in 2013 and based in Silicon Valley, Seeloz built its Supply Chain Automation Suite around deep reinforcement learning. During 2023 the company recorded several senior appointments, adding an Executive Vice President of Sales in May 2023 and, in September 2023, a Managing Director for its APAC operations and an EVP of Corporate Strategy.

Compiled by commissioned research from 4 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Employee count rangeJan 20231-50

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Timeline · 3

launches, deals, and filings
Sep 2023
Anubhav Oberoi named EVP of Corporate Strategy

Anubhav Oberoi recorded as Executive Vice President of Corporate Strategy at Seeloz Inc.

source ↗

Sep 2023
Zamri Halim named Managing Director, Seeloz APAC

Zamri Halim recorded as MD of Seeloz APAC.

source ↗

May 2023
Doug Roberts named Executive Vice President of Sales

Doug Roberts recorded as Executive Vice President of Sales at Seeloz Inc.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

▸Research sources · 4

primary sources listed

4 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Seeloz do?
Seeloz is a Silicon Valley software company applying reinforcement-learning AI to autonomous supply chain and inventory planning.
Who founded Seeloz?
Seeloz was founded by Amir Razelan, Masroor Malik, Mohamed Aly.
Who are Seeloz's investors?
Seeloz's investors include 500 Global, Plug and Play Ventures, Citizen.vc.
Where is Seeloz headquartered?
Seeloz is headquartered in Silicon Valley, US.