/Companies

Season Share

Techstars '22

Bozeman, US · 2 known investors

Find your way into Season Share

Seasonshare provides subscription pass, last-minute, student, and credit-based ticketing solutions for live entertainment venues and brands. The platform helps acquire younger fans and generate new revenue for leagues, teams, and venues.

Also known as Season Share, Inc. · seasonshare

Investors · 2

Techstarslisted by TechstarsBoulder · $220K

How we know: the Techstars portfolio · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · Not right? Tell us

Company profile

researched Sep 2026

Season Share, Inc. (branded "seasonshare") builds ticketing technology for live sports and entertainment properties. Its product suite covers subscription passes, last-minute inventory, student ticketing and credit-based plans, marketed under the product names Pass, Flow and Flex, and is positioned to bring younger fans into a team's database while monetizing unsold seats.

The Pass product supports one-time purchases and monthly subscriptions, allows inventory to be allocated shortly before an event, includes a sit-with-a-friend ticket grouping feature, team-initiated charges, and monthly opt-in/opt-out for fans. The company has also introduced a premium suites product that lets fans view and purchase suite and premium inventory online, launched with the Arizona Diamondbacks, and a LivePass subscription ticketing platform launched for University of Oregon Athletics.

Published partner examples include the Sacramento Kings, New Jersey Devils, Arizona Diamondbacks, Colorado Rockies, the Mountain West Conference and a group of Minor League Baseball clubs.

Business model

The company licenses its ticketing products to leagues, teams and venues, with subscription and credit-based plans designed to create monthly recurring revenue from ticket inventory.

Ticketing products sold to rights holders, including monthly subscription passes and credit-based plans that generate recurring revenue on inventory delivered.

Traction

The company reports $100M+ in ticket inventory delivered, 1.5 million tickets purchased, 100% net partner retention and 88% new buyers; for the Pass product it cites an average buyer age of 18-24, an 80% monthly retention rate and a 72% usage rate. Partnerships include the Colorado Rockies, the Mountain West Conference, 10 additional Minor League Baseball clubs, and programs with the Arizona Diamondbacks including a Cyber Monday ticket promotion.

Latest developments

Recent activity includes the launch of a premium suites product with the Arizona Diamondbacks, the LivePass subscription ticketing platform for University of Oregon Athletics, partnerships with the Colorado Rockies and the Mountain West Conference, the addition of 10 Minor League Baseball partners, a 2024 Arizona Diamondbacks program recap, and the appointment of former MLB executive Brian Richeson as Executive Vice President of Business Development.

▸Full profile — market position, technology, go-to-market, geography

Market position

Works with North American professional leagues, teams and collegiate properties, reporting more than $100 million of ticket inventory delivered and 1.5 million tickets purchased.

Technology

A ticketing platform supporting subscription passes, last-minute inventory allocation shortly before events, student and credit-based ticketing, group seating with friends, team-initiated charges, monthly opt-in/opt-out, and online sales of suite and premium inventory.

Go-to-market

Direct sales to leagues, teams and venues via live product demos and partnership announcements, supported by published case studies, industry event presence such as INTIX, and senior business development hires.

Professional sports teams, collegiate athletics programs and conferences, minor league clubs, and live entertainment venues and brands.

Geography

Operates with partners across North America; the website lists a Los Angeles, California corporate address.

Compiled by commissioned research from 6 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Net partner retentionJan 2023100%
New buyersJan 202388%
Pass average buyer ageJan 202418-24
Pass monthly retention rateJan 202480%
Pass usage rateJan 202472%
Ticket inventory deliveredJan 2023$100M
Tickets purchasedJan 20231,500,000 tickets

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Competitors · 7

by search overlap
Vivid Seats1109 shared keywordsVivid Seats operates an online marketplace for buying tickets to live events such as concerts and sports, offering a buyer guarantee and a loyalty rewards program. It serves consumers purchasing event tickets across the United States.
StubHub1002 shared keywordsStubHub operates a global secondary ticketing marketplace under the StubHub and viagogo brands that facilitates transactions between buyers seeking live event tickets and sellers offering inventory. The company also develops technology, data analytics, and distribution capabilities to support original issuance ticketing and expand into adjacent live event categories.
TickPick831 shared keywordsTickPick is a ticket marketplace that sells event tickets without hidden fees, showing customers the final price upfront. The platform serves sports and entertainment fans seeking transparent ticket purchasing with buyer protection guarantees.
Gametime754 shared keywordsGametime is a ticket marketplace for live events including sports games, concerts, and shows, offering all-in pricing with fees included and a lowest-price guarantee. It targets consumers looking to buy last-minute or discounted event tickets.
Mlb645 shared keywordsMajor League Baseball is the professional sports league governing 30 member clubs across the U.S. and Canada, operating at the highest level of professional baseball and managing media, digital platforms, and global content distribution.
NBA Africa501 shared keywordsThe National Basketball Association (NBA) is a professional basketball league whose official website publishes news, game coverage, and content about its teams, players, and events such as Summer League and free agency.
BookSeats350 shared keywordsBookSeats allows fans to book sports and event tickets bundled with flights and hotel accommodations in a single platform. The service simplifies event attendance planning by combining travel and lodging coordination with ticket purchases.

Companies competing with Season Share for the same Google search keywords, organic and paid, via search-intersection analysis.

Timeline · 8

launches, deals, and filings
Jan 2024
Strategic funding announcement

The company posted a strategic funding announcement on its blog; no amount or investors are stated.

source ↗

Jan 2024
Former MLB executive Brian Richeson joins as Executive Vice President of Business Development

source ↗

Jan 2024
Added 10 new Minor League Baseball partners

source ↗

Jan 2024
Partnership with the Colorado Rockies for ballpark and neighborhood pass programs

source ↗

Jan 2024
Partnership with the Mountain West Conference for basketball championships 3-session flex plan

source ↗

Jan 2024
Launch of premium suites product with the Arizona Diamondbacks

seasonshare launched a premium suites product, D-backs Suites, enabling Diamondbacks fans to view and purchase suites and premium inventory online.

source ↗

Jan 2024
LivePass subscription-based ticketing platform launched for University of Oregon Athletics

source ↗

Nov 2023
Arizona Diamondbacks Cyber Monday ticket program powered by seasonshare

Viral promotion reported to generate millions of impressions and move thousands of season tickets for the National League champions.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

▸Research sources · 6

primary sources listed

6 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Season Share do?
Ticketing technology company offering subscription pass, last-minute, student and credit-based products for sports and live entertainment.
Who are Season Share's investors?
Season Share's investors include Tech Wildcatters, Techstars.
Where is Season Share headquartered?
Season Share is headquartered in Bozeman, US.