Sceenic
Founded 2013 · 8 employees on LinkedIn · 1 known investors
Sceenic builds "Watch Together" SDKs (tvOS, iOS, Android) and technology that lets viewers watch live TV and streaming content together in sync while socially connected. It serves broadcasters and streaming operators such as BT Sport, PCCW/NOW TV, LaLiga, and NPO.
Also known as Sceenic Ltd
Founders & leadership
Sceenic was founded in 2013 by Paul Bojarski, Jonathan Williams, and Aharon Yechezkel.
Investors · 1
Company profile
researched Aug 2026Sceenic develops synchronised social-viewing technology delivered as software development kits and dashboards that broadcasters, OTT services, IPTV operators and pay-TV platforms embed inside their own applications. Its product set is organised around four offerings — Watch Together, Watch Party, Community and Venue — covering co-viewing of live and on-demand content, group video calling and chat, and hosted sessions in which on-air talent or celebrities join viewers. SDKs are available for tvOS, iOS, Android and web, and the company states its SDKs have been tested with device OEMs for smart TV and set-top-box environments.
Deployments described by the company span sport, entertainment and public-service broadcasting. BT Sport used Sceenic's tvOS, iOS and Android SDKs for Watch Together on Apple TV, Android and iPhone from June 2020. The YES Network implemented Watch Together and a Celebrity Drop In feature across web, iOS and Android, including a Watch Party hosted by Ryan Ruocco with sponsor branding and paid VIP access options. Dutch public broadcaster NPO ran an NPO Start Watch Party with former cyclist Michael Boogerd during the 2021 Tour de France; PCCW's Hong Kong NOW TV service launched Watch Party on mobile and web for EURO 2020 and subsequent events including the FIFA World Cup 2022; Movistar+ launched Watch Together in Spain and Brazil; and LaLiga ran a Watch Together pilot with the company. Sceenic also describes shared multi-user gaming experiences built on its SDKs, allowing users to switch between game and video-call views.
Founding story
Sceenic was co-founded by Paul Bojarski (CEO), Jonathan Williams (COO) and Aharon Yechezkel (CTO). The three had previously worked together on SayYeah, a premium streaming service co-founded in 2013 by Bojarski and Williams; Bojarski's earlier career included founding Skipworth Records in 1998, a period at AOL UK from 2004 and roles at MTV/Viacom between 2007 and 2013, including heading digital ad sales for MTV/Viacom LATAM. Williams founded an export company at 18 and worked in music PR and negotiations, later negotiating partnerships with Sony Pictures and Mobibase at SayYeah. Yechezkel holds an information systems engineering degree from Ben Gurion University of the Negev, worked as a backend engineer at Advansoft and Mer Group in Israel from 2003 to 2009 and as R&D team lead at Shell in the Netherlands, and met Bojarski in 2015 while at a VC firm in Israel.
Business model
Sceenic licenses its co-viewing capability to media companies as embeddable SDKs and an accompanying dashboard rather than operating a consumer-facing service, with engagements including collaborations alongside integrators and product vendors such as Deltatre. An investor announcement describes the company as a SaaS technology business.
Traction
Named references include BT Sport (Apple TV, Android and iPhone from June 2020), YES Network (web, iOS and Android, with viewers reported up 38% versus the prior Brooklyn Nets season), NPO's Tour de France 2021 Watch Party, PCCW/NOW TV in Hong Kong across EURO 2020, the FIFA World Cup 2022 and the Olympics, Movistar+ in Spain and Brazil, and a LaLiga Watch Together pilot. The company was also listed among the three winners of NPO's Eurovision 2020 Innovation Challenge.
Latest developments
Recent activity described by the company includes continued Watch Party deployments with PCCW/NOW TV across events such as the FIFA World Cup 2022 and the Olympics, the Movistar+ Watch Together rollout in Spain and Brazil, the Deltatre DIVA Watch Together partnership, and development of shared multi-user gaming experiences powered by its SDKs.
▸Full profile — market position, technology, go-to-market, geography
Market position
Sceenic positions itself as a specialist supplier of white-label social co-viewing infrastructure to broadcasters, citing being first to launch BT Sport Watch Together on Apple TV and referencing a market analysis that ranks it on technology alignment and market validation from live launches.
Differentiation claims centre on breadth of device coverage — tvOS alongside iOS, Android and web, with SDKs tested with OEMs for smart TV and set-top box — on being first to bring BT Sport Watch Together to Apple TV, and on features beyond basic co-viewing such as Celebrity Drop In, sponsor branding, paid VIP access and shared multi-user gaming views.
Technology
The core technology synchronises playback of live TV and streaming content across multiple viewers while adding real-time camera and chat connections between them. It is packaged as tvOS, iOS, Android and web SDKs for integration inside OTT, IPTV, set-top-box and smart TV applications, and the company states its SDKs have been tested with device OEMs. Additional components include a Watch Party dashboard for hosted celebrity sessions and support for switching between video-call and content or game views in multi-user gaming experiences.
Go-to-market
The company sells directly to broadcasters and operators through a book-a-demo enquiry process on its site, and works through partnerships and collaborations with platform vendors and integrators such as Deltatre, whose DIVA product offers Watch Together on web, mobile and tablet. Deployments around marquee live events — EURO 2020, the Tour de France, the FIFA World Cup 2022 and the Olympics — serve as reference cases.
Broadcasters, sports rights holders, pay-TV and telecom operators and OTT/IPTV streaming services, including public broadcasters and regional sports networks; referenced users include BT Sport, YES Network, NPO, PCCW/NOW TV, Movistar+ and LaLiga.
Geography
Customer deployments referenced span the United Kingdom (BT Sport), the Netherlands (NPO), Spain and Latin America (Movistar+ in Spain and Brazil; LaLiga), Hong Kong (PCCW/NOW TV) and the United States (YES Network). The seed investment was led by a UK-based investor.
Compiled by commissioned research from 5 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Timeline · 9
launches, deals, and filingsSFC Capital (Startup Funding Club) announced it led a seed round into SaaS technology company Sceenic; the published amount was not stated in the retrieved page.
Sceenic partnered with Deltatre so that Watch Together is available within the Deltatre DIVA product across web, mobile and tablet.
Movistar+ deployed Watch Together for movies, series and live sports viewing with friends in Spain and Brazil.
Dutch public broadcaster NPO ran a Watch Party with retired Tour de France champion Michael Boogerd hosting an interactive session with viewers.
Sceenic's Watch Together tvOS, iOS and Android SDKs were used to launch BT Sport Watch Together on Apple TV, as well as on Android and iPhone.
Sceenic press coverage lists the company among the three winners unveiled by NPO in its Eurovision 2020 Innovation Challenge.
NOW TV Watch Party launched on mobile and web for EURO 2020 and continued for later events including the FIFA World Cup 2022 and the Olympics.
YES Network deployed Sceenic's Watch Together and Celebrity Drop In solutions across web, iOS and Android, including a Watch Party hosted by Ryan Ruocco.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
▸Research sources · 5
primary sources listed
- Sceenicsceenic.com · web
5 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Sceenic do?
- Sceenic supplies Watch Together and Watch Party SDKs that let broadcasters add synchronised social viewing to their apps.
- Who founded Sceenic?
- Sceenic was founded by Paul Bojarski, Jonathan Williams, Aharon Yechezkel in 2013.
- Who are Sceenic's investors?
- Sceenic's investors include Creative UK.