Sampler
500 GlobalToronto, CA · 2 known investors
Sampler is a Canadian company offering a self-serve platform for distributing digital product samples to targeted consumers. Brands use it to send samples to selected audiences and to collect demographic and behavioral data tied to each sample given out. The reporting is meant to show consumer packaged goods marketers who tried a product and how they responded.
Founders & leadership
MC
MARIE-PIER CHEVRIERCHIEF EXECUTIVE OFFICER, SECRETARY
MC
Marie Chevrier
Board
AD
APRIL DUNFORDBoard director
DG
DENNIS GILLESPIEBoard director
Investors · 2
Reported raises · per SEC filings
Form D private placements$1.3M disclosed across 4 rounds · 2020–2024
▶$33.9KraisedFeb 2024 · 3 investors · OtherRule 506(b)
▶$33.9KraisedFeb 2024 · 3 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Marie-Pier ChevrierExecutive Officer, Director
- Alexandra PanousisDirector
- Dennis GillespieDirector
- Offering amount
- $33.9K
- Amount sold
- $33.9K
- First sale
- Feb 2024
- Incorporated
- Corporation, Canada (federal Level)
- Federal exemptions
- 06b
▶$468.4KraisedMay 2023 · 1 investors · OtherRule 506(b)
▶$468.4KraisedMay 2023 · 1 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Marie-Pier ChevrierExecutive Officer, Director
- Dennis GillespieDirector
- Alexandra PanousisDirector
- Offering amount
- $468.4K
- Amount sold
- $468.4K
- First sale
- Mar 2023
- Incorporated
- Corporation, Canada (federal Level)
- Federal exemptions
- 06b
▶$88.2KraisedDec 2022 · 1 investors · OtherRule 506(b)
▶$88.2KraisedDec 2022 · 1 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Marie-Pier ChevrierExecutive Officer, Director
- Alexandra PanousisDirector
- Dennis GillespieDirector
- Offering amount
- $88.2K
- Amount sold
- $88.2K
- First sale
- Nov 2022
- Incorporated
- Corporation, Canada (federal Level)
- Federal exemptions
- 06b
▶$756.1KraisedJul 2020 · 1 investors · OtherRule 506(b)
▶$756.1KraisedJul 2020 · 1 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- MARIE-PIER CHEVRIERExecutive Officer, Director
- APRIL DUNFORDDirector
- DENNIS GILLESPIEDirector
- Offering amount
- $756.1K
- Amount sold
- $756.1K
- First sale
- Jul 2020
- Incorporated
- Corporation, Canada (federal Level)
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Frequently asked questions
- What does Sampler do?
- Sampler is a Canadian company offering a self-serve platform for distributing digital product samples to targeted consumers. Brands use it to send samples to selected audiences and to collect demographic and behavioral data tied to each sample given out. The reporting is meant to show consumer packaged goods marketers who tried a product and how they responded.
- Who founded Sampler?
- Sampler was founded by MARIE-PIER CHEVRIER.
- Who are Sampler's investors?
- Sampler's investors include 500 Global, York Angel Investors Inc..
- How much funding has Sampler raised?
- Sampler has disclosed $1.3M raised across 4 rounds.
- Where is Sampler headquartered?
- Sampler is headquartered in Toronto, CA.