Fundraising Fox

Roxfit

1 known investors

Roxfit is building Ultra, a race intelligence and competition product for athletes that extends engagement beyond race day. The company offers a free app and is collecting waitlist signups for early access.

AI & Machine LearningConsumerSports Tech

Founders & leadership

BW
Ben WilsoninFounder
JAJoey Allott
Joey AllottinFounder

Investors · 1

DSW VenturesManchester · $130K – $1.3M

Funding

SEC filings, press & company announcements

$2.4M disclosed across 1 round · 2026

Source: company announcements and press reports — follow each round's link for the claim.

In the news

U.K.-based Digital Training Startup Roxfit Raises $2.4M, Total Funding To Roughly $3.6 Million - Fitgearsourcefitgearsource.com · Mar 2026Roxfit Raises $2.4M for Hybrid Fitness Training App - Athletech Newsathletechnews.com · Mar 2026

Frequently asked questions

What does Roxfit do?
Roxfit is building Ultra, a race intelligence and competition product for athletes that extends engagement beyond race day. The company offers a free app and is collecting waitlist signups for early access.
Who founded Roxfit?
Roxfit was founded by Ben Wilson, Joey Allott.
Who are Roxfit's investors?
Roxfit's investors include DSW Ventures.
How much funding has Roxfit raised?
Roxfit has disclosed $2.4M raised across 1 round.