Refr Sports
Techstars '23Minneapolis, US · Founded 2023 · Delaware corporation · 12 employees on LinkedIn · 6 known investors
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Refr is a referee assigning platform that lets sports assignors and organizations import schedules, assign officials, and manage payments from a single dashboard. It includes Refr Pay for automated payouts and tax compliance (1099s) via Stripe Connect, and an AI command center for querying and acting on assignment and payment data.
Also known as Refr · Refr Sports
Founders & leadership
Investors · 6
How we know: GROOVE CAPITAL's portfolio page · funding news · the VCSheet dataset · research · tcbmag.com · open dataset · 5k.vc investor directory · Not right? Tell us
How we know: the Techstars portfolio · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · open dataset · 5k.vc investor directory · Not right? Tell us
How we know: Traction Capital's portfolio page · funding news · research · nextinthenorth.com · Not right? Tell us
How we know: funding news · research · nextinthenorth.com · Not right? Tell us
Also in the syndicate · 1
Funding
SEC filings, press & company announcements$3.6M disclosed across 2 of 3 rounds · 2024–2026
- $2MSeed RoundJul 2026
Traction Capital (lead), angel investors, Groove Capital, Kickstart
Source ↗ - Undisclosed amountPre-SeedMar 2024 · 3 sources
Groove Capital (lead)
Source ↗
▶$1.6MraisedSep 2026 · 22 investors · Business ServicesRule 506(b)
- Wyatt Karl GustafsonExecutive Officer, Director
- Isaac Huxley SorockExecutive Officer, Director
- Scott LitmanDirector
- Offering amount
- $1.6M
- Amount sold
- $1.6M
- First sale
- Oct 2025
- Incorporated
- Corporation, Delaware, 2023
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Company profile
researched Sep 2026Refr Sports is a Minneapolis, Minnesota-based sports-technology company building referee management software. The platform provides scheduling, payment, invoicing, background check and communication tools used by sports officials, assignors and organizations, and it also supports team websites. It has been described as a gig-economy marketplace serving the sports referee industry.
As of July 2026, more than 20,000 officials used the platform across 40 states and 15 sports, supporting hundreds of thousands of games annually. The company stated it was growing between 350% and 400% year over year and planned to expand capacity to millions of games each year and to reach 100,000 officials by the end of 2027.
Founding story
Co-founder Huck Sorock was a hockey player who worked as a referee in high school and observed inefficiencies in how hockey leagues assigned officials to games, including paper-based organizing and no online way to swap games. That experience led to the idea for Refr Sports, which he built with co-founder Wyatt Gustafson.
Business model
Refr sells software to sports assignors, leagues and organizations that schedule and pay officials, positioning itself as a marketplace and management layer for the referee industry. The platform bundles scheduling, payments, invoicing, background checks, communication tools and team websites, with organizations as the paying customers and officials as the end users who receive assignments and payouts.
Traction
As of July 2026, more than 20,000 officials used Refr across 40 states and 15 sports, covering hundreds of thousands of games annually, with stated year-over-year growth of 350% to 400%.
Latest developments
In July 2026, Refr closed a $2 million seed round led by Traction Capital, with participation from angel investors and follow-on investment from Groove Capital and Kickstart. The company outlined plans to scale to millions of games annually and 100,000 officials by the end of 2027.
▸Full profile — market position, go-to-market, geography, history
Market position
Refr operates in the youth and amateur sports management software category, a space the founders cite SportsEngine as an inspiration for; SportsEngine was founded in 2008, grew to 35 million monthly subscribers and was sold to NBC Sports.
Refr consolidates scheduling, payments, invoicing, background checks and communications for officials into a single platform, addressing manual and paper-based processes that leagues previously used to assign referees, including the absence of online game swapping.
Go-to-market
Refr serves leagues and organizations around the country and said it would direct its July 2026 seed proceeds toward sales, customer success, marketing and engineering.
Sports officials, assignors, leagues and sports organizations.
Geography
Headquartered in Minneapolis, United States, with users across 40 U.S. states as of July 2026.
History
The company grew out of co-founder Huck Sorock's experience refereeing hockey games during high school. Sorock and co-founder Wyatt Gustafson won the student division of the MN Cup statewide startup competition in 2022 and later participated in a Techstars accelerator sponsored by the Minnesota Twins. Refr raised a $535,000 pre-seed round led by Groove Capital in 2024 and a $2 million seed round led by Traction Capital announced in July 2026.
Compiled by commissioned research from 4 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Related companies · 4
Companies working in the same space as Refr Sports.
Timeline · 5
launches, deals, and filingsRefr Sports announced a $2 million seed round led by Traction Capital, with angel investors and follow-on investment from Groove Capital and Kickstart. The company said proceeds would go toward sales, customer success, marketing and engineering.
$2M source ↗
Refr co-founder Huck Sorock discussed the company's origins and product with mentor and investor Carson Kipfer, co-founder of SportsEngine.
Co-founders Sorock and Gustafson participated in a Techstars accelerator sponsored by the Minnesota Twins.
Refr raised a $535,000 pre-seed round in 2024 led by Groove Capital.
$535K source ↗
Co-founders Huck Sorock and Wyatt Gustafson won the student division of the MN Cup statewide startup competition.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
Legal entities · 1
corporate structure▸Research sources · 4
primary sources listed
- Minnesota Startup Refr Sports Raises $2M Seed Round to Scale Referee Management Platformnextinthenorth.com · web
4 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Refr Sports do?
- Minneapolis-based referee management software for scheduling, paying and managing sports officials.
- Who are Refr Sports's investors?
- Refr Sports's investors include Campus Founders Fund, GROOVE CAPITAL, Techstars, Traction Capital, Kickstart.
- How much funding has Refr Sports raised?
- Refr Sports has disclosed $3.6M raised across 2 of its 3 known rounds.
- Where is Refr Sports headquartered?
- Refr Sports is headquartered in Minneapolis, US.







