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Reflolabs

Entrepreneur First '24

Bangalore, IN · Founded 2024 · 2 known investors

Reflolabs provides AI-powered software that automates warranty claim management and compliance for automotive dealerships and service departments. The platform validates claims against OEM requirements, auto-fills documentation, and optimizes submissions to maximize reimbursement and reduce rejections.

Also known as Reflolabs Intelligence Private Limited

Founders & leadership

Reflolabs was founded in 2024 by Shubhra Mishra and Abhay Shukla.

SMShubhra Mishra
Shubhra MishrainceoShubhra Mishra graduated from IIT Kharagpur and was chosen for Meta's technical program management programme in the UK. Earlier, at age 23, she led P&G's APAC operations team, overseeing a $20M supply chain budget and building deep knowledge of warehouse logistics.
ASAbhay Shukla
Abhay ShuklainCo-Founder & CTO2024–2026Abhay Shukla developed returns software covering roughly $100B of Walmart returns and graduated from IIT Kharagpur as a Gold Medalist, the award given to the batch's strongest technologist. His research has drawn over 80 citations, including a widely read paper on transformer models that he first-authored prior to ChatGPT's release.

Investors · 2

Company profile

researched Aug 2026

Reflolabs markets an AI "warranty co-pilot" for automotive dealership service departments. The product addresses warranty claims that are rejected or underpaid because of incomplete documentation (missing diagnostic logs and parts images), inconsistent technician narratives that omit the 3Cs (concern, cause, correction), and mismatched damage or condition codes, all of which the company frames as causes of chargebacks, failed audits and lost fixed-operations revenue [0][1].

The workflow described on the company site has four steps: pulling the latest warranty repair orders from the dealership's DMS, running AI extraction and validation against OEM requirements to identify issues, presenting pre-filled claims for quick human review with improvement suggestions, and auto-submitting to manufacturers with real-time tracking. Feature-level claims include auto-auditing of DTCs, claim type and labor time before submission; rewriting technician stories into a compliant 3C structure; auto-filling and validating codes against service bulletins; flagging missing logs and parts photos; mapping operations to correct labor times to prevent under-claiming; and continuously ingesting new service bulletins, recalls and labor-rate updates. The company states support for major OEM warranty programs including mechanical repairs, recall campaigns, goodwill claims and policy adjustments, and cites enterprise-grade encryption and compliance with data protection regulations [0][1].

Corporate registry data lists a related entity, Reflolabs Intelligence Private Limited, incorporated in India on 27 November 2024 with CIN U62091RJ2024PTC098455, classified under computer programming and consultancy activities, with a registered address in Kota, Rajasthan, authorized capital of ₹1,000,000 and paid-up/subscribed capital of ₹10,000. Abhay Shukla and Shubhra Mishra are listed as directors, both appointed on the date of incorporation [2].

Business model

Software sold to automotive dealerships and service departments, integrated with the customer's DMS via API and accessed after a booked demo; the public site does not disclose pricing or contract structure [0][1].

Not disclosed in the available sources; the site's only call to action is booking a demo [0][1].

Traction

No customers, revenue or usage figures are disclosed in the available sources. The site states a quantified benefit of 15+ hours per week saved on warranty processing for service departments and describes the team as drawn from Fortune 100 companies and top institutions, without naming individuals [0][1].

Latest developments

Registry records describe the company as holding active status with the Ministry of Corporate Affairs [2], and the product website is live, promoting the warranty co-pilot and demo bookings [0][1]. No funding, partnership or product announcements appear in the available sources.

▸Full profile — market position, technology, go-to-market, geography, history, risks & controversies

Market position

Early-stage vendor in automotive warranty claim automation and OEM compliance; no customer names, market share figures or competitor comparisons appear in the available sources [0][1].

Positioned around pre-submission auditing and remediation — flagging and fixing documentation, narrative and coding defects before a claim reaches the OEM — combined with automatic submission, tracking, and continuous ingestion of service bulletins, recalls and labor-rate changes [0][1].

Technology

AI models that extract data from warranty repair orders, validate entries against OEM requirements and a Service Number + LOP + Warranty Key matrix, cross-check diagnostic trouble codes, claim type and labor time, rewrite technician narratives into 3C form, and continuously ingest new service bulletins, recalls and labor-rate updates. Integration is via API to the dealership DMS, with stated setup in under 30 minutes and enterprise-grade encryption for stored warranty data [0][1].

Go-to-market

Direct, demo-led sales through the company website, with the vendor handling DMS integration and staff training; the site states most dealerships are fully onboarded within 48 hours [0][1].

Automotive dealership service departments and warranty administrators processing OEM warranty claims, including mechanical repairs, recall campaigns, goodwill claims and policy adjustments [0][1].

Geography

The associated registered entity, Reflolabs Intelligence Private Limited, has a registered office in Kota, Rajasthan, India [2]. The product website does not specify served markets [0][1].

History

Reflolabs Intelligence Private Limited was incorporated in India on 27 November 2024 as a non-government private limited company under CIN U62091RJ2024PTC098455, registered in Rajasthan under activity code 62 (computer programming, consultancy and related activities), with Abhay Shukla and Shubhra Mishra appointed as directors on the incorporation date [2].

Risks & controversies

No controversies are reported in the available sources. Notable gaps for diligence: no disclosed funding, customers, pricing or named team members; product performance claims (15+ hours saved per week, 48-hour onboarding, sub-30-minute setup, audit pass rates) are vendor-stated and unverified [0][1]. The registry entity's paid-up capital is ₹10,000 against authorized capital of ₹1,000,000, and the source's own narrative text is internally inconsistent about paid-up capital [2].

Compiled by commissioned research from 6 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Authorized share capitalNov 2024$1M
Paid-up share capitalNov 2024$10K
Stated dealership onboarding timeJan 202648 hours
Stated DMS integration setup timeJan 202630 minutes
Stated time saved per week for service departmentsJan 202615 hours per week

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Timeline · 1

launches, deals, and filings
Nov 2024
Reflolabs Intelligence Private Limited incorporated in Rajasthan, India

Incorporated as a non-government private limited company with CIN U62091RJ2024PTC098455, registered office in Kota, Rajasthan, under activity code 62 (computer programming, consultancy and related activities). Abhay Shukla (DIN 10839223) and Shubhra Mishra (DIN 10843983) were appointed directors on the same date.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

▸Research sources · 6

primary sources listed

6 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Reflolabs do?
AI software that audits, completes and submits automotive OEM warranty claims for dealership service departments.
Who founded Reflolabs?
Reflolabs was founded by Shubhra Mishra, Abhay Shukla in 2024.
Who are Reflolabs's investors?
Reflolabs's investors include Entrepreneur First, Transpose Platform Management.
Where is Reflolabs headquartered?
Reflolabs is headquartered in Bangalore, IN.