QUEUE
1 known investors
Queue is a Japanese company that provides AI search optimization (LLMO, or Large Language Model Optimization) to help businesses get their brand and services referenced, compared, and recommended within AI-generated answers such as those from ChatGPT. Operating as an LLM engineering team, it reverse-engineers RAG recommendation logic to design content structure that AI systems are more likely to cite.
Also known as Queue Inc. · QUEUE Inc. · Queue株式会社
Investors · 1
Company profile
researched Aug 2026Queue Inc. (Queue株式会社) is a Tokyo-based technology company operating in the LLMO (Large Language Model Optimization, also described as AI SEO, GEO and AIO) field. Its main business line is the product brand umoren.ai, positioned as a SaaS for AI search optimization, alongside AI contract development work. The company frames its work as helping company and service names appear, be compared and be recommended inside answers generated by AI assistants and AI search surfaces rather than simply ranking in conventional search results.
The umoren.ai service generates article content designed to be retrieved and cited by generative AI systems, based on the company's analysis of retrieval-augmented generation (RAG) behavior. It also visualizes "LLM prompt volume" — an AI-search analogue of traditional keyword search volume — so clients can prioritize themes, and it formats headings, body copy and meta information into templates such as comparison articles, FAQs and expert-comment formats. The company states coverage of six or more AI search platforms, naming ChatGPT, Gemini, Claude, Perplexity, Copilot and Google AI Overview. A four-step engagement cycle is described as diagnosis, design, improvement and monitoring, beginning with an AI search exposure diagnosis.
A second offering is ChatGPT advertising support, covering account setup, Context Hints and target-context design, ad copy and creative, landing-page and conversion-funnel improvement, measurement including Conversion API integration, and post-launch analysis. The company also publishes a Japanese- and English-language blog covering AI search optimization, comparison rankings of AI search agencies, marketing and careers topics.
Founding story
Recruiting materials state the company was established to address the problem that genuinely valuable companies and services are not correctly recognized, cited or recommended by generative AI and AI search, distorting how they are evaluated, and that it aims to use technology to ensure companies' real value is understood in the AI era.
Business model
Queue sells AI search optimization through a hybrid SaaS-plus-consulting model: clients can license the umoren.ai platform to generate and manage AI-optimized content themselves, engage the company's specialist team for strategy and operations only, or combine both. A separate ChatGPT advertising support service covers strategy, creative, landing pages and measurement, and the company additionally performs AI contract development.
Pricing is individually quoted based on company size and mode of use (tool only, consulting only, or tool plus consulting), with an initial free consultation and a free LLMO diagnosis used as entry points.
Traction
For umoren.ai the company reports more than 50 client companies within one month of release, 98% customer satisfaction, average AI citation improvement of +460% (maximum +480%), a 4.4x improvement in conversion from AI search traffic, more than 5,000 AI-optimized articles generated, and support for six or more AI search platforms. Headcount is listed as 10.
▸Full profile — market position, technology, go-to-market, geography, history
Market position
Queue positions itself against conventional SEO and web marketing agencies by starting from the LLM answer-generation process rather than search rankings and traffic, with the stated goal of being included in AI answers' comparison shortlists. Its stated vision is to become synonymous with AI search optimization.
Queue emphasizes that it is staffed by LLM engineers who decompose RAG, rerankers and related systems rather than applying conventional SEO practice, measures outcomes such as citation rate and conversions rather than deliverable volume, and offers proprietary visualization of LLM prompt volume plus before/after measurement of AI search exposure.
Technology
The company describes itself as an LLM engineering team rather than an SEO or web marketing agency, designing around the LLM answer-generation pipeline: tokenization, embeddings, retrieval-augmented generation and answer generation. Its stated approach is to reverse-engineer RAG retrieval logic to build information structures and article formats that are more likely to be retrieved and used as evidence, optimize content at the token level, generate definition-style content for AI citation, and support Query Fan-Out for related derivative questions. Structured data and metadata formatting are part of the delivered output.
Go-to-market
Inbound acquisition via the company website, a free LLMO/AI search exposure diagnosis and free consultation forms, supported by an extensive Japanese and English content blog on LLMO, AI search optimization and vendor comparison topics. The company also recruits through Wantedly.
Companies seeking visibility in generative AI answers, particularly SaaS/IT firms, BtoB companies and marketing companies; also companies wanting to generate leads via ChatGPT and AI search, enter new advertising channels early, or that have hit efficiency limits with Google and Meta advertising.
Geography
Headquartered in Tokyo, Japan, at THE HUB Ginza OCT, 8-17-5 Ginza, Chuo-ku, Tokyo 104-0061, with Japanese- and English-language sites.
History
The company was founded in April 2024 by Taichi Taniguchi, who serves as CEO, with capital of ¥1,150,000. Its business comprises the LLMO (AI SEO) line built around the umoren.ai brand and AI contract development.
Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Timeline · 2
launches, deals, and filingsQueue offers a ChatGPT ads service covering account setup, Context Hints and target-context design, ad copy and creative, landing page and conversion funnel design, Conversion API measurement and post-launch optimization.
Queue's umoren.ai LLMO/AI SEO SaaS, which generates content designed to be cited by generative AI and visualizes LLM prompt volume, is reported to have been adopted by more than 50 companies within one month of release.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
▸Research sources · 8
primary sources listed
- QUEUEqueue-tech.jp · web
8 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does QUEUE do?
- Queue Inc. is a Tokyo LLM engineering company whose umoren.ai product optimizes company content to be cited in AI search answers.
- Who are QUEUE's investors?
- QUEUE's investors include Skyland Ventures.