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Pushtech
Barcelona, ES · 1 known investors
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PUSHTech provides a hotel-focused CRM and marketing automation platform that combines email, SMS, and push messaging capabilities to help hotels manage customer communications and increase direct bookings. The company serves the hospitality sector with tools for guest journey automation and customer database management.
Founders & leadership
CG
Carlos GenovésCarlos Genovés founded a digital agency in the early 2000s that worked with brands including Nike, Red Bull, and Adidas across more than 20 countries and built mobile and web solutions over roughly eight years. He is the founder of PUSHTech, a hotel-focused customer data and CRM platform offering email marketing, marketing automation, and guest journey tools.
GR
Gerard RibesCo-Founder & COO2014–2018Gerard Ribes is co-founder and CEO of Ondara Group, an alternative asset management and legal services firm specializing in fintech, proptech, and legaltech solutions. He previously co-founded PUSHTech, a hotel-focused CRM platform acquired by Accel-KKR-backed Cendyn, and held innovation and digital transformation roles at Anticipa Real Estate (Blackstone) and Banco Sabadell, with over a decade of prior consulting experience at NTT, Fujitsu, and Capgemini. He holds a degree in computer engineering from Polytechnic University of Catalonia and teaches innovation and data science at ESIC and EAE.
Investors · 1
500 Globallisted by 500 GlobalPalo Alto · $150K
How we know: open dataset · 500 Global portfolio 2026-08 · Not right? Tell us
Frequently asked questions
- What does Pushtech do?
- PUSHTech provides a hotel-focused CRM and marketing automation platform that combines email, SMS, and push messaging capabilities to help hotels manage customer communications and increase direct bookings. The company serves the hospitality sector with tools for guest journey automation and customer database management.
- Who founded Pushtech?
- Pushtech was founded by Benjamin Rousset, Carlos Genovés, Gerard Ribes.
- Who are Pushtech's investors?
- Pushtech's investors include 500 Global.
- Where is Pushtech headquartered?
- Pushtech is headquartered in Barcelona, ES.