Fundraising Fox

Purpose Finance

DefunctYC W21

San Francisco, US · Founded 2020 · 3 employees · 1 known investors

Purpose Finance provides environmental, social, and governance data about retailers to help customers make purchasing decisions aligned with their values, along with a rewards program.

Also known as Purpose

FintechUnited States of AmericaAmerica / Canada

Founders & leadership· Y Combinator alumni (W21)

Purpose Finance was founded in 2020 by Anna Matalon, Jon Sheller, and Brendan Tobin.

AMAnna Matalon
Anna MataloninFounderFounder of Purpose Finance, which provides environmental, social, and governance data about retailers to help customers align purchasing decisions with their values.
JSJon Sheller
Jon ShellerinFounderJon Sheller worked at Microsoft and WhatsApp before joining the Peace Corps in Paraguay. He founded Purpose Finance.
BTBrendan Tobin
Brendan Tobinin𝕏Co-founder & COO2021–2023Brendan Tobin worked at Samsung and Credit Karma before joining Figure, and currently leads Purpose Finance; he also serves as treasurer of SOMA West Community Benefit District.

Investors · 1

Frequently asked questions

What does Purpose Finance do?
Purpose Finance provides environmental, social, and governance data about retailers to help customers make purchasing decisions aligned with their values, along with a rewards program.
Who founded Purpose Finance?
Purpose Finance was founded by Anna Matalon, Jon Sheller, Brendan Tobin in 2020.
Who are Purpose Finance's investors?
Purpose Finance's investors include Y Combinator.
Where is Purpose Finance headquartered?
Purpose Finance is headquartered in San Francisco, US.