PMG
Istanbul, TR · Founded 2019 · 6 employees on LinkedIn · 1 known investors
Publishme is a full-service games marketing agency offering tailored marketing strategy, performance tracking, and localization for gaming companies and brands. It focuses on the Turkey and MENA markets.
Also known as Arrakis Tanıtım Organizasyon Pazarlama Sanayi Ticaret Limited Şirketi · Publishme · Publishme Agency · Publishme Global
Investors · 1
Company profile
researched Aug 2026PMG, also presented as Publishme Agency, is a games marketing agency headquartered in Istanbul, Turkey. It describes itself as a full-service agency focused on delivering results for gaming companies and brands across Turkey and the MENA region, organising its work around game-specific strategy, local player experience and performance measurement, with KPIs defined at the outset of a project and ROI tracked during delivery.
Its service catalogue spans marketing (digital, influencer, content and trade marketing, strategy development, media planning and PR), business development (EPIN and payment services, brand collaborations, loyalty programmes and sponsorships), influencer management (portfolio building, campaign creation, content moderation and reporting), community management (creator programmes, monitoring and reporting, social campaigns and partner/community activations), production (live broadcast, video production, online and offline tournaments, event production), localization (in-game text, voice over, localization QA, graphic, video and content localization), competitive gaming (tournaments, esports and e-leagues), field services (PC café operations, tournament organisation and game activation events) and visual design (graphic design, merchandise design, branding and ID creation).
The website is operated by Arrakis Tanıtım Organizasyon Pazarlama Sanayi Ticaret Limited Şirketi. Public-facing site sections cover about, services, case studies, clients and influencers, and the company runs the PMG Playmaker Awards, a recognition programme for work across gaming communities, creator collaborations and live brand experiences, judged on craft, cultural fluency and player value. The site also publishes a "Playbook" content feed on marketing and software topics.
Business model
Agency services sold to gaming companies and brands, spanning campaign strategy and execution, influencer and community management, production and events, localization and design, alongside business development offerings such as EPIN and payment services, sponsorships and loyalty programmes.
▸Full profile — market position, go-to-market, geography
Market position
Presents itself as a full-service games marketing agency for the Turkish and MENA gaming markets.
Positions itself on tailor-made per-game strategy, local player and market knowledge in Turkey and MENA, upfront KPI setting with ROI tracking, and a breadth of in-house capabilities covering marketing, influencer and community management, production, localization, esports, field services and design.
Go-to-market
Direct agency engagement through its website, with case studies, a client roster and an influencer roster used as proof points; it also runs the PMG Playmaker Awards and publishes a Playbook content feed.
Game publishers, developers and consumer brands seeking to reach players and gaming communities in Turkey and the MENA region.
Geography
Headquartered in Istanbul (Altunizade Mah., Sırmaperde Sok. No:25/1, Üsküdar), with services targeted at Turkey and the MENA region.
Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
▸Research sources · 8
primary sources listed
- PMGpublishmeglobal.com · web
8 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does PMG do?
- PMG (Publishme) is a full-service games marketing agency serving gaming companies and brands in Turkey and MENA.
- Who are PMG's investors?
- PMG's investors include NODWIN Gaming.
- Where is PMG headquartered?
- PMG is headquartered in Istanbul, TR.