Pikl
Norwich, GB · 2 known investors
Find your way into Pikl
482 people in our graph share verified history with the Pikl team — schools, employers, funds. One of them is your warm intro.
Vidu Shanmugarajahunlockedknows Jemma Clarke · together at Linklaters (overlapped)
×2knows the team · via Linklaters
×4knows the team · via University of Sussex
×2knows the team · via Expedia Group
knows the team · via University of Hull
knows the team · via Addleshaw Goddard
Pikl provides embedded, insurance-enabled products for the short-term rental market, including cancellation and specialist property insurance solutions aimed at generating commission revenue for operators and property management companies. It combines insurance, data insight and technology to serve short-term rental operators, homeowners and guests.
Founders & leadership
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Richard SavelliinCFO and Co-FounderRichard Savelli holds a BSc in Economics with Business Economics and is a qualified accountant (FCCA). He serves as CFO and co-founder of Pikl, which provides embedded insurance products for the short-term rental market.
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Jessica CrakerinCMOJessica Craker is Chief Marketing Officer at Pikl, which provides embedded insurance products for the short-term rental market. She has held marketing leadership roles across multiple sectors with expertise in brand strategy and commercialisation.
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Steve McGuinnessinCOOHe previously held Commercial Director, CEO, and Chief Product Officer roles in personal lines insurance, with experience in portfolio management and P&L oversight across UK and international insurance operations.
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James EverettinCUO
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Jemma ClarkeinCCOJemma Clarke served as General Counsel at Forge Holiday Group, where she oversaw legal, risk and commercial functions across financial services and short-term rental platforms including Sykes Holiday Cottages and Bachcare. She brings over 20 years of legal experience from Magic Circle and US law firms as well as senior in-house roles, and is now Chief Commercial Officer at Pikl.
Investors · 2
Companies House · registry record
View on Companies House ↗- Registered name
- PIKL LTD
- Company number
- 16363850
- Status
- Active
- Company type
- Private limited company
- Incorporated
- 3 Apr 2025
- Registered office
- 203 West Street, Fareham, PO16 0EN
- Nature of business (SIC)
- 78109 — Other activities of employment placement agencies
- Accounts
- last made up to 31 Mar 2026 · next due 31 Dec 2027
- Confirmation statement
- last made up to 10 Mar 2026 · next due 24 Mar 2027
Current officers · 1
- Naomi Joanne Hart — director, appointed 3 Apr 2025
Source: Companies House public register · retrieved 16 Aug 2026. Contains public sector information licensed under the Open Government Licence v3.0.
In the news
Frequently asked questions
- What does Pikl do?
- Pikl provides embedded, insurance-enabled products for the short-term rental market, including cancellation and specialist property insurance solutions aimed at generating commission revenue for operators and property management companies. It combines insurance, data insight and technology to serve short-term rental operators, homeowners and guests.
- Who founded Pikl?
- Pikl was founded by Louise Birritteri, Richard Savelli.
- Who are Pikl's investors?
- Pikl's investors include Anglia Capital Group, Seedrs.
- Where is Pikl headquartered?
- Pikl is headquartered in Norwich, GB.