Pearpop

Pearpop is a creator marketing company that works with brands on end-to-end influencer campaigns. Its offering combines a technology platform with in-house services: full-service campaign execution through an internal creative team, identification and management of ongoing creator rosters, performance measurement spanning impressions and engagement through to direct sales attribution, talent management via Pearpop Talent, AI-powered creator affiliate vetting and activation software, and paid media amplification of creator content.

The company states access to more than 50 million creators worldwide, aggregated community reach of over 14.4 billion, and partnerships with all major social platforms. It also markets a product referenced as Pearpop.ai alongside its creator curation and media capabilities.

Business model

Pearpop positions itself as a creator marketing partner to brands, providing campaign services and software either as a standalone solution or as an extension of a brand's internal creative team. It additionally represents creators through a talent management arm.

Traction

The company cites access to over 50 million creators, more than 14.4 billion in aggregated community reach, partnerships with all major social platforms, and campaign work for brands including Microsoft (NYFW, Art Basel, Surface Pro), Netflix, Klarna, Activision and Chipotle.