Nrise

NRISE Inc. (엔라이즈) is a Korean consumer mobile company operating two principal services: WIPPY, a location-based social matching/social discovery app, and QUAT, an online home-training platform. WIPPY is positioned around meeting nearby people with shared interests, for both dating and friendship, and is available in Korea and, since 2024, in Japan. QUAT bundles exercise equipment, training content and diet products into a single subscription, allowing users to begin working out at home; the company describes it as a Korean online home-training service with more than 2,000 exercise content items available for unlimited viewing.

The company frames its mission around two axes: enabling comfortable encounters between people, and helping users form healthy habits. It maintains a Japanese entity/site presenting Korea and Japan as its starting points for wider international growth, with a localization approach adapting services to each market's culture and needs. NRISE also runs a dedicated careers site and publishes team interviews, including with its CTO and the Product Owner of WIPPY Japan.

Earlier products in the company's history include MOCI (also rendered MCI), an anonymous social networking service launched in November 2014 that reached one million cumulative registered users by May 2015 and five million by November 2018."]

Business model

Consumer app operator monetizing mobile services directly with users: QUAT is sold as a subscription that bundles unlimited access to exercise content together with exercise equipment and diet products, while WIPPY operates as a social matching app in Korea and Japan.

Subscription revenue from QUAT (reported as a tracked monthly metric) and revenue from the WIPPY matching service; company communications reference WIPPY holding a top revenue position in its category in Korea for five consecutive years.

Traction

Reported milestones include over 10 million cumulative WIPPY downloads (September 2023), over 8 million cumulative WIPPY matches (March 2023), more than 12 million cumulative views of QUAT content (June 2023), over 450,000 QUAT users, more than 2,000 exercise content items, and MOCI reaching 5 million cumulative registrants (November 2018). Company news reports rising QUAT subscription revenue in January 2025 and a second consecutive year of profitability attributed to QUAT and WIPPY.

Latest developments

In February 2025 the company reported growth in QUAT's January subscription revenue and other key indicators amid increased home-training demand. In October 2025 WIPPY officially opened its Korea–Japan matching feature connecting Korean and Japanese users in their 20s and 30s. In April 2026 the company reported achieving profitability for a second consecutive year, citing the performance of QUAT and WIPPY.