Neurosensum
Indonesia, ID · 2 known investors
NeuroSensum applies neuroscience-based research methods — including EEG, virtual reality, eye tracking, reaction-time applications, and facial coding — combined with proprietary algorithms to measure consumer perception. It uses these tools to synthesize implicit and explicit data into insights that inform brand strategies.
Founders & leadership
MA
Mahesh AgarwalinCo-founder & MDCo-founder and managing director of Neurosensum, a neuroscience research platform that measures consumer perception using EEG, virtual reality, eye tracking, and facial coding. He previously founded SurveySensum.
Investors · 2
Funding
SEC filings, press & company announcements- Undisclosed amountpre-Series B roundJun 2023Source ↗
Source: company announcements and press reports — follow each round's link for the claim.
Competitors · 4
by search overlapNielseniq6 shared keywordsNIQ provides consumer intelligence and market data analytics powered by AI, serving CPG manufacturers, retailers, and technology companies across 90+ countries. The platform processes trillions of data records weekly to deliver insights on consumer behavior, product performance, and market trends.
Snapcart5 shared keywordsSnapcart provides consumer insights and retail data to brands and CPG companies by collecting point-of-sale and consumer behavior data from offline retail channels. The platform addresses the data gap between online retailers and traditional brick-and-mortar stores, enabling brands to understand their shoppers and market performance in real time.
Capillary Technologies5 shared keywordsCapillary Technologies provides a managed SaaS loyalty management and customer engagement platform for enterprise brands, offering program design, omnichannel communication, analytics, a consumer data platform, and a rewards network. It serves industries including retail, airlines, fuel retail, CPG, hospitality, and food & beverage across global markets.
Euromonitor5 shared keywordsEuromonitor International is a market research and consumer insights firm that provides data and analysis to businesses across industries.
Companies competing with Neurosensum for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does Neurosensum do?
- NeuroSensum applies neuroscience-based research methods — including EEG, virtual reality, eye tracking, reaction-time applications, and facial coding — combined with proprietary algorithms to measure consumer perception. It uses these tools to synthesize implicit and explicit data into insights that inform brand strategies.
- Who founded Neurosensum?
- Neurosensum was founded by Mahesh Agarwal.
- Who are Neurosensum's investors?
- Neurosensum's investors include Supermorpheus, Alpha JWC Ventures.
- Where is Neurosensum headquartered?
- Neurosensum is headquartered in Indonesia, ID.