Naviday Health

Naviday Health is a digital health company developing an intelligence layer that captures real-world health data generated outside the clinic and routes it into clinical observation and decision-making. Its platform, LUCI (Lifestyle Understanding, Care Intelligence), connects consumer health data, wearables, vitals, symptoms and behavior patterns to care pathways, with a practitioner-facing offering described as LUCI Care that keeps clinicians connected to patient-generated data between appointments.

The company's initial focus is women's midlife health, beginning with menopause, with stated plans to extend the same guided pathways to cardiovascular risk, diabetes, chronic care and other longitudinal health journeys. Naviday has described an AI-Guided Menopause Care Plan built by analyzing more than 2.7 million de-identified clinical records to study relationships between menopause-related symptoms and longer-term risks including osteoporosis, cardiovascular disease and metabolic dysfunction. The care plan is delivered through a consumer application, referred to in 2025 materials as The Owl App, supporting daily symptom tracking, vitals, medication adherence, behavioral nudges and education. A Consumer Health Record (CHR) consolidates symptom tracking, wearable data, vitals, lab results and medication adherence into a patient-controlled, shareable record intended to give providers fuller context during clinical encounters.

The team is described as clinicians, technologists, epidemiologists and data scientists. Listed members include David Franklin (CEO/CTO, founder), Corinne Proctor Boudreau (chief product officer, co-founder), Dr. Suzanne Steinbaum (chief medical officer, co-founder), Vasanta Pundarika (CFO/COO), Melissa Walsh, MD (OBGYN), Stella Zhu (researcher), Qiuyan Xu, PhD and Chenyu Li (data science/AI), plus advisors Amy Sneor, Michelle Fernandez and Sherri Dorfman. A 2025 press release also names Dr. Tarul Kode, PharmD, as a co-founder.

Founding story

Founder and CEO David Franklin is described as a Gulf War veteran, technologist and serial entrepreneur who has previously built and taken companies public. He traces the company's origins to observing his mother navigate menopause without clinical, social or emotional support when he was 17 and preparing to leave for the Navy, and to the later loss of his father to a preventable medication adherence issue, after which he focused his career on healthcare technology.

Business model

Naviday Health positions its platform toward two buyer groups: practitioners, who receive continuous patient-generated data through LUCI Care to inform clinical decisions, and consumer device and wearable companies, which are offered partnerships that apply LUCI to the signals their products already collect. Company commentary also identifies employers as a channel, framing menopause support as a workforce retention and leadership strategy.

Traction

Naviday Health reports analyzing more than 2.7 million de-identified clinical records for its menopause models, participation in the Mayo Clinic Platform_Accelerate program, membership in the StartUp Health community, and a launched Consumer Health Record. The company is listed with 1-10 employees. It states its app helps users maintain medication adherence rates above the national average.

Latest developments

In July 2025 the company announced continued participation in the Mayo Clinic Platform_Accelerate program, where it is developing an AI-Guided Menopause Care Plan, and reported the launch of a secure Consumer Health Record generated by the AI-Guided Care Plan and The Owl App. In October 2025, StartUp Health announced that Naviday Health and David Franklin had joined its community. Other company press items referenced include the launch of The Menopause Mile and a statement aligning its Consumer Health Record with White House and CMS interoperability priorities.