MyDoctor

MyDoctor (나만의닥터) is a South Korean digital healthcare app operated by Merakiplace Inc. (주메라키플레이스), co-represented by Sun Jae-won and Son Woong-rae, with offices at 242 Teheran-ro, Gangnam-gu, Seoul. Its core service is non-face-to-face (telemedicine) care: users select a symptom or specialty, consult a doctor by telephone, receive a prescription issued through the app, and collect medication at a nearby pharmacy. The service is presented as available 24 hours a day, 365 days a year, and covers a broad set of conditions including ear/nose/throat, chronic disease (hyperlipidemia, hypertension, diabetes), urological, digestive, neurological, ophthalmic, women's health, psychiatric, orthopedic, dental, hair loss, dermatological and respiratory complaints.

Beyond consultations, the app aggregates pricing and booking for treatments and drugs that are not covered by national insurance, including GLP-1 medications (Mounjaro, Wegovy, Ozempic), hair-loss and acne drugs, influenza vaccination, Gardasil 9 and shingles vaccines (Shingrix, SkyZoster), and IV infusions. A separate non-covered treatment-cost comparison section spans dental work, LASIK/LASEK, MRI and MRA imaging, ultrasound, endoscopy, hospital room charges, certificate fees, laboratory and pathology tests, injections, physical therapy, psychiatric consultations, procedures and surgery, hair transplants, Korean medicine, treatment materials, orthokeratology lenses and education/counseling. A directory function helps users find hospitals and pharmacies open on Sundays, at night, or offering specialist and telemedicine care across roughly 26 clinical departments.

Engagement and loyalty features include Doctor Point, health points usable for up to 49% of non-covered treatment costs in both remote and in-person visits, and Doctor Cash, a rewards mechanic earned through a pedometer, health quizzes, and weight and blood-pressure/glucose logging that can be exchanged for goods. A Health Lab content section publishes health tips, FAQs and a disease encyclopedia. The company also markets partnership programs to doctors and pharmacists for new-patient acquisition, and states it does not arbitrarily assign pharmacies.

Business model

MyDoctor operates a consumer app that intermediates between patients and healthcare providers. It recruits partner hospitals/clinics and pharmacies, positioning itself as a new-patient acquisition channel for providers, and offers a business/advertising partnership contact for commercial inquiries. Consumer-facing monetization elements visible include non-covered treatment booking and price comparison, and reward currencies (Doctor Point, Doctor Cash) that can be applied to treatment costs or exchanged for goods.

Sources indicate provider-side partnership and business/advertising arrangements alongside bookings for non-insured treatments; specific pricing or fee structures are not disclosed.

Traction

Company-stated figures include over 3 million members, an App Store rating of 4.8, and 6 million users referenced in provider-facing materials, with partner marketing claiming 50 new patients per day per participating hospital.

Latest developments

The website, copyrighted 2026, cites first place in the consumer brand awards' medical care category for 2026 and active-user leadership through the first half of 2026, alongside expanded price-comparison categories for GLP-1 medications such as Mounjaro, Wegovy and Ozempic.