Fundraising Fox

Motimatic

San Francisco, US · Founded 2015 · Delaware LLC · 26 employees on LinkedIn · 4 known investors

Find your way into Motimatic

1,135 people in our graph share verified history with the Motimatic team — schools, employers, funds. One of them is your warm intro.

Paul Kwanunlockedknows Alan H. Tripp · together at Stanford University (overlapped)
×9knows the team · via Stanford University
knows the team · via Stanford University Graduate School of Business
knows the team · via The Wall Street Journal

Motimatic is a managed marketing platform that builds and runs paid social campaigns across the full customer lifecycle, from awareness and lead generation to conversion, retention, and win-back. It uses behavioral and motivational science with automation to create adaptive creative that updates as customers move through the funnel.

Founders & leadership

Motimatic was founded in 2015 by Alan H. Tripp.

AHAlan H. Tripp
Alan H. TrippinFounder, Board Member2014–2022Alan Tripp founded Motimatic, a marketing automation platform, and previously served as CEO of InsideTrack, a technology-enabled coaching service for universities. He founded SCORE! Educational Centers, which grew to approximately 100 locations during his tenure as CEO, and holds an MBA from Stanford Business School, where he later taught a course on the education industry; his prior roles include positions at the Wall Street Journal and Boston Consulting Group.

Investors · 4

Reported raises · per SEC filings

Form D private placements

$225K disclosed across 1 round · 2015

$225KraisedOct 2015 · 2 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Alan H. TrippExecutive Officer, Director
Offering amount
$750K
Amount sold
$225K
First sale
Oct 2015
Incorporated
Limited Liability Company, Delaware, 2015
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Competitors · 8

by search overlap
Element451148 shared keywordsElement451 is an AI-native CRM and AI agent platform ("Bolt agents") for higher education institutions, covering the full student lifecycle across marketing, admissions, enrollment, student success, and continuing education/workforce. Its agents automate tasks like prospect engagement, application review, fraud detection, transcript evaluation, and risk monitoring for colleges and universities.
EAB123 shared keywordsEAB is an advisory and research firm that provides data-driven solutions to higher education institutions to improve student outcomes and institutional performance. The company serves colleges and universities through research, consulting, and technology platforms.
Watermarkinsights97 shared keywordsWatermark provides a suite of integrated software solutions for higher education institutions to manage assessment, accreditation, faculty review, and student success initiatives using AI-enhanced analytics and data management.
EdVisorly, Inc.89 shared keywordsEdVisorly is an AI-based enrollment platform for higher education institutions, used to manage admissions and enrollment operations. It partners with colleges and universities across the United States to modernize enrollment processes and improve the student path to degree completion.
Higher Education Marketing80 shared keywordsA CRM and marketing automation platform built on Mautic and designed specifically for higher education institutions to manage student recruitment, enrollment pipelines, and admissions workflows.
SEMrush79 shared keywordsSemrush provides competitive intelligence, SEO, keyword research, and content generation tools for growth marketers and small teams to improve visibility and optimize their acquisition funnel across Google and AI search.
Encoura71 shared keywordsEncoura provides educational technology solutions for institutions, students, and families, with a focus on secure data management and compliance across its product portfolio.
Concept3D69 shared keywordsConcept3D offers a platform of digital experience tools—including interactive maps, virtual tours, event calendars (Localist), and room reservation software—that help organizations engage and navigate audiences. It primarily serves colleges and universities, along with venues, destination marketing organizations, and municipalities.

Companies competing with Motimatic for the same Google search keywords, organic and paid, via search-intersection analysis.

In the news

Frequently asked questions

What does Motimatic do?
Motimatic is a managed marketing platform that builds and runs paid social campaigns across the full customer lifecycle, from awareness and lead generation to conversion, retention, and win-back. It uses behavioral and motivational science with automation to create adaptive creative that updates as customers move through the funnel.
Who founded Motimatic?
Motimatic was founded by Alan H. Tripp in 2015.
Who are Motimatic's investors?
Motimatic's investors include City Light, GSV Ventures, Michelson 20MM Foundation, New Markets Venture Partners.
How much funding has Motimatic raised?
Motimatic has disclosed $225K raised across 1 round.
Where is Motimatic headquartered?
Motimatic is headquartered in San Francisco, US.