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Mimo
Techstars '16Vienna, AT · 296 employees on LinkedIn · 10 known investors
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Mimo offers an interactive mobile app for learning software development through guided coding lessons and hands-on projects, serving beginners who want to pursue careers as web, full-stack, Python, or front-end developers. The platform combines written explanations with real-world coding exercises, project building, AI-assisted tutoring, and certificate programs.
Also known as Mimo GmbH · Mimohello GmbH
Founders & leadership
Investors · 10
How we know: Hansmann Family Office's portfolio page · Not right? Tell us
How we know: Northzone's portfolio page · a partner's Signal profile · funding news · open dataset · 5k.vc investor directory · Not right? Tell us
How we know: PUSH Ventures's portfolio page · research · wikitia.com · open dataset · 5k.vc investor directory · Not right? Tell us
How we know: Silicon Gardens's portfolio page · Not right? Tell us
How we know: the Techstars portfolio · funding news · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · open dataset · 5k.vc investor directory · Not right? Tell us
How we know: open dataset · 5k.vc investor directory · Not right? Tell us
How we know: open dataset · 5k.vc investor directory · Not right? Tell us
How we know: funding news · open dataset · 5k.vc investor directory · Not right? Tell us
Also in the syndicate · 2
Company profile
researched Sep 2026Mimo is a coding education platform operated by Mimo GmbH (also referenced as Mimohello GmbH), based in Vienna, Austria. It offers interactive programming courses across languages and technologies including HTML, CSS, JavaScript, TypeScript, React, Python, SQL and Swift, organized both as standalone courses and as beginner-friendly career paths for Full-Stack Developer, Python Developer, Front-End Developer and Back-End Developer. Content is delivered as short, bite-size exercises: each exercise pairs a brief introduction with an interactive code snippet and immediate feedback, a format designed for learning in short sessions on a phone or on the web.
The product structure combines three modes — guided step-by-step lessons, targeted practice exercises and challenges, and real-world projects built from scratch. Gamification elements such as points, badges, coins, leaderboards, streaks and XP are used to support habit formation. Mimo also positions itself around AI-assisted software development, providing an AI coding tutor that gives explanations, hints and code reviews, assisted coding for writing, refactoring and documenting code, and an AI-powered environment for building complete projects, described as powered by a frontier coding agent. Career-oriented features include portfolio building, certificates of completion, professional certificates and live sessions.
The platform is available on iOS, Android and in a web browser. It launched on iOS in 2016 and later expanded to Android and the web.
Founding story
Mimo grew out of Swifty, a Swift-focused coding app that Johannes Berger built during his senior year at TU Wien. After Swifty was featured on Product Hunt, Dennis Daume, Heinrich (Henry) Ameseder and Lorenz Schimik offered help with an Android version, marketing and design, and the four co-founded the company in 2016.
Business model
Freemium subscription. A free Basic tier gives limited mobile course access and intro sections of courses and career paths on the web plus limited AI tutor access. Paid tiers are Mimo Pro (mobile-only access to all courses and career paths, 1,000+ interactive lessons, certificates of completion, ad-free) and Mimo Max (adds full web access, desktop/guided projects, unlimited playgrounds, unlimited AI coding tutor use, live sessions, professional certificates and a Max community). Plans are billed monthly or yearly, with a 7-day free trial available on yearly subscriptions. Subscriptions can be purchased through the App Store, Google Play or the Mimo website. Mimo's press kit describes a Mimo Premium subscription priced at $24.99–39.99.
Consumer subscription revenue from Pro and Max plans sold monthly or annually via mobile app stores and the company website, with a free ad-supported/limited tier as the entry point.
Traction
The company states more than 35 million learners and over 750,000 five-star reviews, and offers 1,000+ interactive mobile lessons. It was named among Google's 10 best Android apps of 2018 and received an EY Scale-up of the Year award in Austria in 2023.
Latest developments
Current positioning centers on "coding for the age of AI": an AI coding tutor with adaptive hints and code review, AI-assisted coding, and an AI-powered environment for building complete projects, alongside career paths, professional certificates and live sessions under the Mimo Max plan.
▸Full profile — market position, technology, go-to-market, geography, history
Market position
Positions itself in the consumer learn-to-code market alongside platforms such as Codecademy, freeCodeCamp, Code.org and Replit, differentiating on mobile-first, bite-size interactive learning; the company cites 35M+ learners and 750K+ 5-star reviews and has been covered by TechCrunch, The New York Times, The Washington Post, The Boston Globe, Gizmodo, Forbes and Lifehacker.
Mobile-first, minute-long interactive exercises rather than video lectures; every exercise combines a short written introduction, an editable code snippet and immediate feedback. Gamified progression, structured career paths with certificates, and an integrated AI tutor and AI-assisted build environment extend the learning flow from concept to portfolio project.
Technology
Interactive in-app code editor and playgrounds that execute learner code with real-time feedback, plus exercise formats beyond code writing such as bug-finding and drag-and-drop ordering of script elements. Gamification systems track coins, XP, streaks and leaderboards. AI features include an AI coding tutor providing hints, explanations and code review, assisted coding for writing/refactoring/documenting code, and an AI-powered project-building environment described as running on a frontier coding agent. Native clients exist for Android and iOS alongside the web browser platform.
Go-to-market
Direct-to-consumer distribution through the iOS and Android app stores and the mimo.org web platform, with a free tier converting into paid subscriptions and a 7-day trial on annual Max/Pro plans. Marketing leans on app-store review volume, learner success stories, press mentions and awards.
Beginners and self-directed learners: students and newcomers learning coding fundamentals, career changers exploring software development, time-constrained learners fitting short sessions into their day, and non-engineering professionals who work with developers and want technical fluency.
Geography
Headquartered in Vienna, Austria, serving a global learner base via iOS, Android and web.
History
Founded in 2016 in Vienna by Johannes Berger, Dennis Daume, Heinrich Ameseder and Lorenz Schimik; the team took part in the Techstars accelerator the same year and launched on iOS in 2016. In 2017 Mimo raised a €650,000 seed round. The product later expanded to Android and web browsers. It was selected among Google's 10 best Android apps of 2018 and received an EY Scale-up of the Year award in 2023. More recently the platform added AI-assisted tutoring and project building and a tiered Pro/Max subscription structure.
Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Related companies · 4
Companies working in the same space as Mimo.
Timeline · 5
launches, deals, and filingsMimo received a Scale-up of the Year award from Ernst & Young in Austria.
Mimo raised a €650,000 seed round with venture capital firm PUSH Ventures and angel investors including Johann Hansmann, Busuu co-founder Bernhard Niesner, and the founders of Runtastic.
The founding team took part in the Techstars accelerator program.
Mimo introduced its coding-learning app on iOS, later expanding to Android and web browsers.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
▸Research sources · 8
primary sources listed
- Mimomimo.org · web
8 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Mimo do?
- Austrian company behind Mimo, a mobile and web platform teaching coding through bite-size interactive lessons and projects.
- Who founded Mimo?
- Mimo was founded by Henry Ameseder.
- Who are Mimo's investors?
- Mimo's investors include Hansmann Family Office, Northzone, PUSH Ventures, Silicon Gardens, Techstars, Project A Ventures, Project Ventures, Seedcamp.
- Where is Mimo headquartered?
- Mimo is headquartered in Vienna, AT.