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MasonHub

Founded 2018 · 66 employees on LinkedIn · 6 known investors

MasonHub offers a platform and order fulfillment services that give commerce brands visibility into their omnichannel supply chains, storing and shipping goods while tracking inventory through to delivery. It serves retail and e-commerce brands managing multichannel fulfillment.

Also known as MasonHub, Inc.

Investors · 6

Also in the syndicate · 1

Salesforce Ventures

Funding

SEC filings, press & company announcements

Source: company announcements and press reports — follow each round's link for the claim.

Company profile

researched Aug 2026

MasonHub, Inc. is an omnichannel fulfillment technology and services company headquartered in Los Angeles, California, operating in the third-party logistics (3PL) sector. It combines proprietary software — an order management system, warehouse management capabilities and an integration platform, including a Shopify app — with hands-on fulfillment and logistics operations performed in facilities it owns and operates. Clients receive real-time visibility into inventory and order status across sales channels, together with advanced order routing based on where inventory sits and transit time to the end customer.

Day-to-day services described in coverage include inventory receiving, pick-pack-ship, dynamic kitting and product bundling, custom and branded packaging, returns processing, cross-docking, EDI and vendor compliance for wholesale and retail channels, lot and expiry tracking, and international shipping. The platform integrates with tools brands already use, such as Shopify, NetSuite and the returns platform Loop. Both of the company's fulfillment centers offer ambient temperature-controlled storage.

The company positions itself as "built by retailers, for retailers," targeting fast-growing omnichannel brands — particularly in beauty, fashion and wellness — that need distribution capabilities and shipping speed comparable to large e-commerce incumbents. Founder and CEO Donny Salazar leads the company; Christopher Hazlett, previously at logistics technology firm Transfix, LinkedIn and Gilt, served as chief technology officer at launch.

Founding story

MasonHub was founded in Los Angeles in 2018 by Donny Salazar, a retail operations veteran with more than 15 years of experience with retail e-commerce brands. Before starting the company, Salazar was chief operating officer of sneaker marketplace Flight Club, senior vice president of operations at jewelry brand Chloe+Isabel and a vice president at flash-sale company Gilt Groupe, and he also ran a retail consultancy that helped emerging e-commerce brands scale. He holds an MBA from Stanford Graduate School of Business and is an alumnus of Northwestern University. Salazar has said that while scaling businesses he struggled to find a fulfillment partner capable of supporting a fast-growing brand and caring about the customer experience, and founded MasonHub to build the type of partner he had wanted to work with.

Business model

MasonHub sells outsourced fulfillment as an ongoing operational partnership: brands' inventory is stored, picked, packed and shipped from MasonHub-owned and operated fulfillment centers, while the company's proprietary order management and integration software serves as the system of record and visibility layer for the brand. Service is positioned as high-touch and personalized alongside the technology, converting brands' fixed fulfillment costs and operational risk into an outsourced, variable-cost arrangement.

Revenue derives from providing third-party logistics and fulfillment services — including storage, pick-pack-ship, kitting, packaging, returns and cross-docking — paired with access to the company's software platform, sold to brand clients as an ongoing service relationship.

Traction

MasonHub opened nearly 100,000 square feet of fulfillment space in Los Angeles in 2019 and tripled capacity in 2021 with a 200,000-square-foot Pennsylvania facility. It reports a Net Promoter Score of 78. Client relationships cited publicly include Carbon38, 11 Honore, Vegamour, Bathing Culture, Left On Friday, Corpus and Kusshi, and one profile lists roughly 67 employees and more than $21 million raised.

Latest developments

The most recent company announcement in the material is the September 2021 opening of the 200,000-square-foot Wilkes-Barre, Pennsylvania fulfillment center, which tripled capacity, enabled two-day ground shipping to 90 percent of U.S. customers and introduced network-wide order routing based on inventory location and transit time. Subsequent coverage references a reported Series A of approximately $15 million intended to expand capacity, and lists investors including Salesforce Ventures, Corazon Capital, Sand Hill Angels and Gaingels.

▸Full profile — market position, technology, go-to-market, geography, history, risks & controversies

Market position

MasonHub competes in the U.S. third-party logistics market, positioning itself against legacy 3PLs whose software it characterizes as opaque, by treating warehousing as a commodity and its software as the differentiated product. Coverage frames the company as a software-first, bicoastal 3PL serving premium, scaling DTC brands rather than a large-volume incumbent.

Differentiation rests on proprietary, purpose-built order and warehouse management software giving brands and fulfillment staff the same real-time view of inventory and orders; company-owned and operated facilities on both coasts enabling split inventory and two-day ground shipping to most of the U.S.; a founding team drawn from retail operations roles; and high-touch service with an industry-leading reported NPS of 78.

Technology

The company built its own order management and warehouse management systems, plus an integration platform focused on fulfillment and a Shopify app, providing clients with real-time omnichannel inventory and order data through a user-facing interface. The platform supports advanced order routing based on available inventory location and transit time to the customer, with stated plans to automatically recommend optimal inventory distribution across the network and the fastest, most cost-effective routing for returns. It also integrates with third-party systems brands already use, including Shopify, NetSuite and Loop, and supports lot and expiry tracking and EDI/vendor compliance.

Go-to-market

MasonHub sells directly to growing omnichannel brands, emphasizing an operator-built platform, personalized service and measured customer satisfaction (a stated NPS of 78). Distribution of its software includes a Shopify app, and integrations with common brand systems lower switching friction. Investor backing from Salesforce Ventures accompanies the software-first positioning.

Fast-growing omnichannel and direct-to-consumer retail brands, with particular focus on beauty, fashion and wellness companies. Named clients and brands publicly associated with MasonHub include Carbon38, 11 Honore, Vegamour, Bathing Culture, Left On Friday, Corpus and Kusshi.

Geography

Headquarters and West Coast operations are in Los Angeles, California, with a fulfillment center in the Inland Empire referenced as Fontana, California, and an East Coast fulfillment center in Wilkes-Barre, Pennsylvania. Both facilities are fully owned and operated by MasonHub and provide ambient temperature-controlled storage; the network enables two-day ground shipping to 90 percent of U.S. customers, and the company has cited plans to add further U.S. locations to optimize shipping times.

History

Founded in 2018 in Los Angeles, MasonHub raised a $6.5 million seed round led by Canvas Ventures, which funded its first fulfillment center. In August 2019 it opened its headquarters and first distribution center in Los Angeles, with nearly 100,000 square feet of fulfillment space in the Inland Empire, and named Carbon38 and 11 Honore among its initial clients. In September 2021 the company opened a 200,000-square-foot East Coast fulfillment center in Wilkes-Barre, Pennsylvania, tripling capacity and enabling two-day ground shipping to 90 percent of U.S. customers, while adding advanced order-routing capabilities across the bicoastal network. Coverage has also referred to a West Coast facility in Fontana, California, and to reporting of a subsequent Series A of roughly $15 million to expand capacity.

Risks & controversies

Reported total funding figures vary across sources, and the roughly $15 million Series A is described only as "reported," without a primary announcement of terms or investors. The business is exposed to the operational variance inherent in fulfillment — mis-picks, returns backlogs and peak-season volume surges — and to the capital intensity of owning and operating its own warehouses.

Compiled by commissioned research from 5 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
East Coast fulfillment center sizeSep 2021200,000 square feet
EmployeesJan 202567
HeadcountAug 202666
Los Angeles fulfillment center sizeAug 2019nearly 100,000 square feet
Net Promoter ScoreSep 202178
Total capital raisedJan 2025$21M+
U.S. population reachable with two-day ground shippingSep 202190%

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Timeline · 3

launches, deals, and filings
Sep 2021
Opens 200,000-square-foot East Coast fulfillment center in Wilkes-Barre, PA

The company opened a custom-built 200,000-square-foot fulfillment center in Wilkes-Barre, Pennsylvania, tripling capacity, enabling two-day ground shipping to 90 percent of U.S. customers and adding order routing based on inventory location and transit time.

source ↗

Aug 2019
Opens Los Angeles headquarters and first distribution center

MasonHub opened its headquarters and first distribution center in Los Angeles with nearly 100,000 square feet of fulfillment space, offering technology, fulfillment and logistics services and two-day domestic shipping; Carbon38 and 11 Honore were among initial clients.

source ↗

Jan 2018
$6.5M seed round led by Canvas Ventures

MasonHub raised $6.5 million in seed funding led by Canvas Ventures, which enabled the opening of a 100,000-square-foot fulfillment center in Los Angeles' Inland Empire.

$6.5M source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

In the news

▸Research sources · 5

primary sources listed

5 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does MasonHub do?
MasonHub is a Los Angeles-based omnichannel fulfillment technology and third-party logistics provider for retail brands.
Who are MasonHub's investors?
MasonHub's investors include Alpha Edison, Canvas Ventures, Corazon Capital, Evolution VC Partners, Sand Hill Angels.