Looknorth
Los Angeles, US · Founded 2023 · 1 known investors
Find your way into Looknorth
Look North World develops and publishes user-generated content (UGC) games and experiences on platforms such as Fortnite and Unreal Engine, partnering with brands like Bandai Namco and Hasbro. It also runs a creator label that funds and supports independent game creators.
Also known as Look North World · Look North World, Inc.
Founders & leadership
Looknorth was founded in 2023 by Alexander Seropian and Aaron Marroquin.
Board
Investors · 1
Reported raises · per SEC filings
Form D private placements$4.2M disclosed across 2 of 3 rounds · 2023–2024
▶$1.9MraisedAug 2024 · 6 investors · OtherRule 506(b)
- Matt BilbeyDirector
- Alexander SeropianExecutive Officer, Director
- Offering amount
- $2.3M
- Amount sold
- $1.9M
- Minimum investment
- $10K
- First sale
- Jul 2024
- Incorporated
- Corporation, Delaware, 2023
- Federal exemptions
- 06b
▶$2.3MraisedJun 2023 · 3 investors · OtherRule 506(b)
- Alexander SeropianExecutive Officer, Director
- Matt BilbeyDirector
- Offering amount
- $2.3M
- Amount sold
- $2.3M
- Minimum investment
- $50K
- First sale
- Jun 2023
- Incorporated
- Corporation, Delaware, 2023
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Company profile
researched Aug 2026Look North World is a video game studio and publisher focused on creator platforms, developing and publishing experimental games and experiences beginning with Unreal Editor for Fortnite (UEFN). The company positions itself as a publisher of broader and more innovative experiences than those offered by traditional games, leaning into the increasingly social nature of online gaming, and describes its ambition as becoming the "HBO of entertainment within the Metaverse."
The company was founded by industry veterans, led by Alexander Seropian, who previously founded Bungie (Halo, Marathon), Wideload Games (Stubbs the Zombie) and Industrial Toys. Its co-founding team also includes Jay Pecho as CTO and Patrick Moran as COO. Investors include Overwolf, Bandai Namco, London Venture Partners and Crush Ventures.
Founding story
The studio was established by seasoned games industry veterans, led by Alexander Seropian, founder of Bungie (Halo, Marathon), Wideload Games (Stubbs the Zombie) and Industrial Toys, alongside co-founders Jay Pecho (CTO) and Patrick Moran (COO).
Business model
Look North World operates as both a developer and a publisher of games and experiences built for third-party creator platforms rather than as a standalone platform owner.
Traction
A seed venture equity round of $2.25 million was recorded in July 2024, with total funding reported as at least $2.3 million across one venture round.
▸Full profile — market position, technology, go-to-market, geography
Market position
The company targets creator platforms as a new frontier for game development, initially concentrating on Unreal Editor for Fortnite, whose creator payment pool, 200 million-plus monthly active users and short two-to-three month release cycles it cites as the basis for its strategy.
Technology
Development is centered on Unreal Editor for Fortnite (UEFN) and Unreal Engine-based creator tooling, which enables release cycles of roughly two to three months.
Go-to-market
Games and experiences are distributed through established creator platforms, starting with Fortnite via UEFN, reaching that platform's existing audience and participating in its creator payment pool.
Geography
Company records list a headquarters in California, US, with a mailing address in Dover, Delaware.
Compiled by commissioned research from 4 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Timeline · 1
launches, deals, and filingsA seed venture equity financing recorded at $2,250,000, with investors including Overwolf, Bandai Namco, London Venture Partners, and Crush Ventures.
$2.3M source ↗
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
In the news
▸Research sources · 4
primary sources listed
4 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Looknorth do?
- Look North World is a game studio and publisher building experimental games for creator platforms such as Unreal Editor for Fortnite.
- Who founded Looknorth?
- Looknorth was founded by Alexander Seropian, Aaron Marroquin in 2023.
- Who are Looknorth's investors?
- Looknorth's investors include Crush Ventures.
- How much funding has Looknorth raised?
- Looknorth has disclosed $4.2M raised across 2 of its 3 known rounds.
- Where is Looknorth headquartered?
- Looknorth is headquartered in Los Angeles, US.