/Companies

L2

New York, US · Founded 2009 · 3 known investors

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Enterprise company backed by General Catalyst since 2014, based in North America.

Founders & leadership

L2 was founded in 2009 by Scott Galloway.

SGScott Galloway
Scott GallowayFounder
TB
Todd BensonExecutive

Board

PS
Paul SaganBoard director
LBLarry Bohn
Larry BohnBoard directorInvestment Team at General Catalyst

Investors · 3

Reported raises · per SEC filings

Form D private placements

$16.5M disclosed across 1 round · 2014

▶$16.5MraisedMar 2014 · 13 investors · Business Services
Rule 506(b)
Officers, directors & promoters on the filing
  • Todd BensonDirector
  • Scott GallowayExecutive Officer, Director
  • Paul SaganDirector
  • Larry BohnDirector
Offering amount
$16.5M
Amount sold
$16.5M
Minimum investment
$25K
Proceeds to insiders
$5.1M
First sale
Feb 2014
Incorporated
Corporation, Delaware, 2009
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Frequently asked questions

What does L2 do?
Enterprise company backed by General Catalyst since 2014, based in North America.
Who founded L2?
L2 was founded by Scott Galloway in 2009.
Who are L2's investors?
L2's investors include General Catalyst, Castle Island Ventures, RockawayX.
How much funding has L2 raised?
L2 has disclosed $16.5M raised across 1 round.
Where is L2 headquartered?
L2 is headquartered in New York, US.