Kroo
Founded 2023 · 10 employees on LinkedIn · 2 known investors
Kroo provides data infrastructure for the construction industry, offering pre-built connectors that extract and sync data from construction software applications like Autodesk Forma. It serves general and specialty contractors, enabling automated project analytics and AI use cases built on their construction data.
Also known as getkroo.com · Kroo
Investors · 2
Company profile
researched Aug 2026Kroo operates a unified knowledge platform for the construction industry. It connects to the software systems contractors already run — such as Procore, Sage 300 CRE, Sage Intacct, Viewpoint Vista, Autodesk Forma, Bridgit, TradeTapp, Highwire and Membrain — and centralizes that information into a managed data warehouse so it can be used for reporting, analytics and AI applications.
The product set spans pre-built data connectors, data warehousing, data syncers and a data dictionary, plus an agentic assistant called Kris and a Kroo MCP interface that lets teams query their construction data in natural language. Query results are described as grounded in the customer's data warehouse and permissions-aware, so users only see data they are entitled to access. The platform also supports two-way synchronization use cases, such as keeping RFIs and submittals aligned between a contractor's Autodesk Forma environment and its architects' environments, removing duplicate manual entry.
Customers use Kroo as the data foundation for downstream analytics and AI deployments, including enterprise use of Anthropic's Claude via the Kroo MCP, and alongside existing data platforms such as Microsoft Fabric lakehouses and warehouses.
Business model
Kroo sells data infrastructure software to construction firms, positioning itself as a turnkey alternative to in-house build-out of connectors and warehousing. The site offers a free trial with no sign-up required and a route to request a personalized demo, indicating a product-led entry point alongside direct sales.
Traction
The company states that more than $25 billion of construction projects are powered by its platform, that dozens of general and specialty contractors use it, and that billions of rows of construction data have been synced. Named customers include Skender, WT Rich, Bartlett Cocke General Contractors, Choate Construction, Hourigan, Mortenson Data Center Solutions and Zwick Construction. Reported customer outcomes include 30+ hours saved per project per month at Bartlett Cocke, 10x faster financial report completion at Choate, a 10x reduction in reporting workflow time at Mortenson Data Center Solutions and a 30x improvement in data accessibility at Zwick.
▸Full profile — market position, technology, go-to-market
Market position
Kroo presents itself as a construction-specific data infrastructure layer that sits between contractors' operational systems and their analytics and AI tools, complementing platforms such as Microsoft Fabric rather than replacing contractors' systems of record.
Kroo positions its connectors and data models as purpose-built for construction workflows and industry nuances, and emphasizes turnkey infrastructure that avoids manual data handling, together with permissions-aware AI answers grounded in the customer's own warehouse.
Technology
Pre-built connectors to construction applications, managed data warehousing and data syncing, a data dictionary, and proprietary unified construction data models. On top of this sits Kris, an agentic assistant, and the Kroo MCP, which exposes warehoused data to AI tools such as Claude with permissions-aware, data-grounded responses.
Go-to-market
Self-serve trial without sign-up, personalized demo requests, published customer case studies, and a newsletter on construction data and AI strategy.
General contractors and specialty contractors, and within them data, analytics, IT, finance and project management functions — reflected in customer quotes from a CFO, a head of IT, a senior director of analytics and technology, a business intelligence manager and a project manager.
Compiled by commissioned research from 1 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
In the news
▸Research sources · 1
primary sources listed
- Kroogetkroo.com · web
1 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Kroo do?
- Kroo is a unified data and AI platform that connects, warehouses and syncs construction software data for contractors.
- Who are Kroo's investors?
- Kroo's investors include Afore Capital, Suffolk Technologies.