/Companies

Justsnap

Techstars '17

Berlin, DE · Founded 2015 · 64 employees on LinkedIn · 2 known investors

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Justsnap provides marketing technology for campaign management and receipt-based proof of purchase validation using machine learning. The platform captures shopping basket data and integrates campaign data into CRM and advertising platforms for brands across industries.

Also known as JustSnap · JustSnap GmbH

Founders & leadership

Justsnap was founded in 2015 by Ahmet Ünver.

AÜAhmet Ünver
Ahmet ÜnverCEO & Co-FounderAhmet Ünver is the CEO and co-founder of Justsnap, a Techstars-backed platform that uses machine learning to process receipts and invoices, collect shopper data, and manage direct-to-consumer promotions for brands. He previously co-founded retail technology company Barn Technology and worked as a global partner at telecom consultancy Telcotank International, and holds a master's degree in computer engineering from Istanbul Technical University.

Investors · 2

Techstarslisted by TechstarsBoulder · $220K

How we know: the Techstars portfolio · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · Not right? Tell us

Company profile

researched Sep 2026

Justsnap is a Berlin-based retail and marketing technology company operating since 2015. Its core technology is machine-learning-based receipt processing that digitizes receipt images to validate purchases and trigger reward distribution, allowing brands to run proof-of-purchase promotions without integrating with retailer point-of-sale systems. The same processing captures line-item shopping basket data, which is used for consumer insight and analytics.

The product suite includes QR- and receipt-based activations, a white-label mobile app capable of hosting multiple brands, campaigns and reward mechanics, standalone campaign microsites that require no app install, and automated campaigns delivered through WhatsApp and Facebook Messenger. Services around these products cover receipt processing, end-to-end campaign management, an eight-level fraud detection system combining regional blacklists with AI analysis, incentive management (cashback, coupons, digital games and raffles) with GDPR-compliant data collection, and real-time analytics dashboards reporting campaign KPIs and first-party data.

Campaign data can be integrated into brands' CRM and advertising platforms, and solutions are designed to be embedded into a range of digital touchpoints regardless of sales channel.

Business model

B2B platform sold to brands and retailers, with a product suite spanning white-label mobile super-apps, campaign microsites, QR/receipt activations and chatbot campaigns on WhatsApp and Facebook Messenger, complemented by managed services covering campaign design, reward fulfilment, fraud prevention and analytics. Third-party classification describes the customer model as a mix of usage-based SaaS, subscription SaaS and services/consulting.

Traction

The company reports more than 3,000 campaigns delivered, 300+ clients, 25 million+ receipts processed and 26 million+ participants. Since 2023 it states it has launched campaigns for over 200 FMCG companies in more than 20 countries, engaging over 10 million shoppers.

▸Full profile — market position, technology, go-to-market, geography, history

Market position

Positioned in the shopper-marketing and trade-promotion technology segment serving FMCG and retail brands. Comparable companies identified by a private-market data provider include Ourcart, Snipp Interactive and White Label Loyalty. A third-party startup database classifies it as an IT and communications platform at startup stage with 51-100 employees.

The platform enables purchase-based promotional campaigns without POS integration, relying instead on AI-driven receipt image processing for validation. Additional differentiators cited by the company include an eight-level fraud prevention system that detects manual and digital manipulation supported by regional blacklists, white-label deployment options, and the ability to feed campaign and basket data into CRM and ad platforms.

Technology

Machine-learning/AI receipt processing that extracts and validates data from receipt images in seconds, serving as the digital validation hub for proof-of-purchase campaigns while capturing shopping basket data. Supporting technology includes an eight-level fraud detection layer using AI analysis and regional blacklists, an incentive engine for cashback, coupons, games and raffles with GDPR-compliant data collection, and real-time analytics dashboards. Third-party classification lists computer vision and OCR among its technology areas.

Go-to-market

Direct business-to-business sales to brands and FMCG manufacturers, supported by case studies of brand partnerships and an inbound contact channel for business inquiries; campaign-level end-user support is routed through the campaign platforms themselves.

Brands across industries and sales channels, with emphasis on fast-moving consumer goods manufacturers and retailers running trade and consumer promotions; early named projects involved PepsiCo and Carrefour.

Geography

Headquartered at Gontardstraße 11, Berlin, Germany, with additional offices in Türkiye (İTÜ Teknokent ARI 4, Maslak, Sarıyer, Istanbul) and Romania (Calea Floreasca 169X, Floreasca Cube, Bucharest). Operations started in Germany, Austria and Romania in 2018 and expanded to campaigns across Europe from 2019; the company reports activity in more than 20 countries since 2023.

History

Justsnap was established in Berlin in 2015 and spent about 18 months in research and development before launching commercially with projects for PepsiCo and Carrefour. In 2017 it was invited into the Techstars accelerator program. It began operations in Germany, Austria and Romania in 2018 and extended campaign management across Europe from 2019. Since 2023 the company states it has run campaigns for more than 200 FMCG companies in over 20 countries, engaging more than 10 million shoppers. The legal entity is registered as JustSnap GmbH, with Ahmet Ünver and Halil Ibrahim Kutlutürk listed as Geschäftsführer.

Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Campaign participantsJan 202626,000,000 participants
Campaigns deliveredJan 20263,000 campaigns
ClientsJan 2026300 clients
FMCG companies served since 2023Jan 2026200 companies
HeadcountAug 202664
Receipts processedJan 202625,000,000 receipts
Team sizeJan 202651-100 employees
Total funding raisedSep 2017$140K

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Timeline · 6

launches, deals, and filings
Jan 2019
Expansion to campaigns across Europe

Justsnap began managing campaigns across Europe as part of a global expansion.

source ↗

Jan 2018
Operations started in Germany, Austria and Romania

The company began operations in Germany, Austria and Romania in 2018.

source ↗

Sep 2017
Accelerator round

An accelerator-stage financing dated September 5, 2017 is listed with Techstars and LeadX Capital Partners among investors; total funding raised for the company is listed as $140,000.

$140K source ↗

Jan 2017
Selected for Techstars accelerator

Justsnap was invited to the Techstars accelerator program, cited by the company as one of 10 notable tech startups in 2017.

source ↗

Jan 2017
Commercial launch with PepsiCo and Carrefour projects

After its R&D period, the company commercially launched with projects for PepsiCo and Carrefour.

source ↗

Jan 2015
Company founded, followed by ~1.5 years of R&D

Justsnap was established in 2015 and spent roughly 1.5 years on research and development before its commercial launch.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

▸Research sources · 8

primary sources listed

8 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Justsnap do?
Berlin-based martech company using AI receipt processing to run proof-of-purchase promotions and campaigns for consumer brands.
Who founded Justsnap?
Justsnap was founded by Ahmet Ünver in 2015.
Who are Justsnap's investors?
Justsnap's investors include LeadX Capital Partners, Techstars.
Where is Justsnap headquartered?
Justsnap is headquartered in Berlin, DE.