Inside

INSIDE (INSIDE 硬塞的網路趨勢觀察) is a Taiwan-based Chinese-language online media outlet that publishes news, commentary and translated summaries on the internet industry, covering social media, mobile internet, marketing, technology and entrepreneurship. It launched on 26 November 2009 as a group blog written by six contributors, formally incorporated as a company (硬塞的股份有限公司) in October 2011, and was acquired by The News Lens (關鍵評論網) in January 2018; its parent company is listed as TNL Mediagene.

Editorial output on the site spans artificial intelligence, developer topics, smart transportation, e-commerce, technology policy and law, marketing and consumer technology, with articles bylined to staff writers such as Claire, Sisley, Sherlock and Mia as well as the house byline "INSIDE 硬塞的網路趨勢觀察". Alongside daily news coverage, the site runs in-house special reports and topic series (for example on AI agents in Taiwan and on domestic computing capacity), a podcast (塞掐 Side Chat), an industry newswire section (產業快訊), and a newsletter subscription.

Founding story

The publication began as a shared blog run by six founders — 蕭上農, 李致緯, 陶韻智, 林宜儒, 王佑哲 and 李全興 — writing commentary and translated digests about the internet industry for a Taiwanese audience.

Business model

INSIDE operates as a commercial media property, publishing free-to-read editorial content alongside clearly labelled sponsored formats, including SPONSORED articles produced by an in-house 廣編企劃 team, BRAND STUDIO branded content, and PARTNERSHIP marketing collaborations, as well as sponsored special-report series.

Advertising and branded/sponsored content, evidenced by SPONSORED, BRAND STUDIO, PARTNERSHIP and 贊助專題 (sponsored feature) placements published on the site.

Traction

Domain inside.com.tw has been registered since 17 August 2009 (about 16.8 years as of the report), runs on valid HTTPS via registrar GANDI SAS, and the site publishes multiple articles per day across several verticals.

Latest developments

The site continues to publish daily technology coverage, with articles dated into late August 2026 spanning AI models and chips, autonomous driving, cloud platforms and Taiwanese e-commerce, plus ongoing sponsored forums and special-report series.