Incremental
Baltimore, US · 2 known investors
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Incremental provides a measurement and optimization platform for commerce media that uses causal modeling to determine which sales were actually driven by advertising, down to the campaign and SKU level. It serves large enterprise brands, CPGs, and agencies, operating independently of retailers and media sellers, and pushes optimization recommendations into tools like Skai, Pacvue, Flywheel, and WPP Open.
Founders & leadership
Investors · 2
Frequently asked questions
- What does Incremental do?
- Incremental provides a measurement and optimization platform for commerce media that uses causal modeling to determine which sales were actually driven by advertising, down to the campaign and SKU level. It serves large enterprise brands, CPGs, and agencies, operating independently of retailers and media sellers, and pushes optimization recommendations into tools like Skai, Pacvue, Flywheel, and WPP Open.
- Who founded Incremental?
- Incremental was founded by Jesse Leikin.
- Who are Incremental's investors?
- Incremental's investors include Construct Capital, Grit Capital Partners.
- Where is Incremental headquartered?
- Incremental is headquartered in Baltimore, US.

