/Companies

HeroWear Holdings

Nashville, US · Founded 2020 · Delaware corporation

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Founders & leadership

HeroWear Holdings was founded in 2020 by KARL ZELIK, MATTHEW YANDELL, and MARK HARRIS.

KZ
KARL ZELIKCo-founder
MY
MATTHEW YANDELLCo-founder
MH
MARK HARRISCo-founder
JHJOHN HELLER
JOHN HELLERExecutiveExecutive officer at HeroWear Holdings with background in operations, finance, and supply chain management.
AB
ALAN BENTLEYNamed on SEC filing
CT
CURT THORNENamed on SEC filing
JB
JAY BINKLEYNamed on SEC filing

Board

JD
JON DUSTIN HOLCOMBBoard director
JW
JASON WINSHIPBoard director
BM
BRYCE MUELLERBoard director

Reported raises · per SEC filings

Form D private placements

$17.7M disclosed across 6 rounds · 2021–2026

▶$3MraisedMay 2026 · 1 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • KARL ZELIKExecutive Officer, Director, Promoter
  • MATTHEW YANDELLExecutive Officer, Promoter
  • JON DUSTIN HOLCOMBDirector
  • BRYCE MUELLERDirector
  • JASON WINSHIPDirector
Offering amount
$3M
Amount sold
$3M
First sale
May 2026
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$9.8MraisedApr 2025 · 44 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • KARL ZELIKExecutive Officer, Director, Promoter
  • JON DUSTIN HOLCOMBDirector
  • JOHN HELLERExecutive Officer
  • JASON WINSHIPDirector
  • BRYCE MUELLERDirector
  • MATTHEW YANDELLExecutive Officer, Promoter
  • MARK HARRISExecutive Officer, Director
Offering amount
$10.1M
Amount sold
$9.8M
First sale
Mar 2025
Incorporated
Limited Liability Company, Delaware, 2020
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$485KraisedMar 2024 · 5 investors · Retailing
Rule 506(b)
Officers, directors & promoters on the filing
  • KARL ZELIKDirector
  • BRYCE MUELLERDirector
  • DUSTY HOLCOMBDirector
  • MARK HARRISExecutive Officer, Director
Offering amount
$3M
Amount sold
$485K
Minimum investment
$1K
First sale
Jan 2024
Incorporated
Limited Liability Company, Tennessee, 2020
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$2.5MraisedDec 2023 · 31 investors · Retailing
Rule 506(b)
Officers, directors & promoters on the filing
  • MARK HARRISExecutive Officer, Director
  • DUSTY HOLCOMBDirector
  • KARL ZELIKDirector
  • HOPE LUNDTDirector
Offering amount
$2.5M
Amount sold
$2.5M
Minimum investment
$1K
First sale
Dec 2022
Incorporated
Limited Liability Company, Tennessee, 2020
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$388.1KraisedJan 2022 · 13 investors · Retailing
Rule 506(b)
Officers, directors & promoters on the filing
  • ALAN BENTLEYDirector
  • JAY BINKLEYDirector
  • KARL ZELIKDirector
  • MATTHEW YANDELLExecutive Officer
  • MARK HARRISExecutive Officer, Director
  • CURT THORNEDirector
Offering amount
$2M
Amount sold
$388.1K
Minimum investment
$1K
First sale
Dec 2021
Incorporated
Limited Liability Company, Tennessee, 2020
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$1.5MraisedFeb 2021 · 29 investors · Retailing
Rule 506(b)
Officers, directors & promoters on the filing
  • ALAN BENTLEYDirector
  • MARK HARRISExecutive Officer, Director
  • MATTHEW YANDELLExecutive Officer
  • CURT THORNEDirector
  • JAY BINKLEYDirector
  • KARL ZELIKDirector
Offering amount
$1.5M
Amount sold
$1.5M
Minimum investment
$6.5K
First sale
Jan 2021
Incorporated
Limited Liability Company, Tennessee, 2020
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Frequently asked questions

Who founded HeroWear Holdings?
HeroWear Holdings was founded by KARL ZELIK, MATTHEW YANDELL, MARK HARRIS in 2020.
How much funding has HeroWear Holdings raised?
HeroWear Holdings has disclosed $17.7M raised across 6 rounds.
Where is HeroWear Holdings headquartered?
HeroWear Holdings is headquartered in Nashville, US.