Helpshift
331 employees on LinkedIn · 11 known investors
Helpshift provides a proactive engagement platform for gaming studios to reduce player churn and maximize lifetime value by targeting players with personalized messaging, live operations support, and VIP account management. The solution combines engagement technology, AI analytics, and human services to help studios coordinate messaging across support, operations, and revenue teams.
Also known as Helpshift
Investors · 11
Company profile
researched Aug 2026Helpshift provides a player engagement platform for game studios that spans four functional areas: player support, engagement, trust & safety, and community. The company positions the offering as an end-to-end system intended to replace stitched-together combinations of separate tools and vendors, keeping player context and data unified across those functions.
The platform is delivered through a combination of software, AI, and outsourced human teams. Support capabilities include in-game support SDKs for mobile, PC, and web, a patented QR-code handoff that moves a console player's session to mobile while carrying context, unified player workflows, and gaming-specialized support agents with escalation handling and quality assurance. Engagement covers a user hub with dynamic segmentation, in-game and push notifications, conversation-as-action, natural-language AI analytics, plus VIP services and high-touch player outreach. Trust & safety includes AI detection of toxicity, harassment, and hate speech, policy enforcement workflows, content moderation, and real-life threat management across in-game chat, Discord, forums, and other community channels. Community services include sentiment and trend analysis across Discord, forums, and social platforms, Discord tooling, and dedicated community management teams for day-to-day engagement and launch or event support.
Helpshift markets enterprise trust and compliance — data privacy, player safety, and security — as embedded in the platform rather than optional add-ons.
Business model
Helpshift sells its platform to game studios as a combined technology and services offering, bundling software and AI products with delivery by its own gaming-specialized support, moderation, VIP, and community management teams under ongoing customer engagements.
Traction
Helpshift reports 500+ game studios served, 2 billion+ devices powered, automation rates above 70%, and millions of player interactions handled annually. Customer case studies cite Zynga handling 185% more tickets, Jam City doubling CSAT, SYBO's Subway Surfers reaching a 4.3 CSAT and 77% automation within three months, Rovio deploying AI and automation across 23 games in under eight months with 91% deflection and 4.3 CSAT, a migration from Zendesk yielding 40%+ CSAT gains in under three months, Oakever Games reaching 73% full automation with a 4.1+ CSAT, and one customer reporting $10.6M in support cost savings at 75% automation.
▸Full profile — market position, technology, go-to-market, geography
Market position
Helpshift describes itself as serving over 500 game studios globally with more than 2 billion devices powered and 25-plus years of gaming expertise, and cites automation rates above 70%. Published customers include Zynga, Jam City, SYBO (Subway Surfers), Rovio, Huuuge, Gameloft, and Oakever Games. The company frames its differentiation against generalist vendors, including customers migrating from Zendesk.
The company positions itself on gaming domain specialization and breadth: a single vendor covering support, engagement, trust & safety, and community with shared player context, avoiding fragmented data and re-platforming as needs change, and combining software and AI with gaming-trained human service teams. Specific differentiators cited include the patented console-to-mobile QR handoff and out-of-the-box agentic resolution.
Technology
The core AI component, marketed as CARE AI, performs agentic resolution of routine player issues end-to-end with context-aware responses, runs built-in guardrails that monitor autonomous and human conversations in real time for quality, policy compliance, and brand protection, and supports more than 70 languages via built-in translation. Additional tooling includes an AI Agent Copilot for human agents, smart routing, and APIs for system integration. Client-side technology includes in-game SDKs for mobile, PC, and web and a patented QR-code mechanism for console-to-mobile support handoff.
Go-to-market
The company markets directly to game studios through solution-oriented product lines (Support, Engagement, Trust & Safety, Community) and publishes named customer case studies with quantified outcomes, supported by implementation and customer-success teams that customize deployments.
Game studios and publishers across mobile, PC, web, and console, from large publishers to smaller studios, that need player support, VIP engagement, content moderation, and community management at scale.
Geography
Helpshift states it serves game studios globally and is used across multiple regions, languages, and platforms, with multilingual support in over 70 languages.
Compiled by commissioned research from 1 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Founder mafia
3 people who came through Helpshift went on to found or lead other companies.
In the news
▸Research sources · 1
primary sources listed
- Helpshifthelpshift.com · web
1 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Helpshift do?
- Helpshift is an AI-native player engagement platform combining support SDKs, AI agents and human services for game studios.
- Who are Helpshift's investors?
- Helpshift's investors include Cisco Investments, Katalyst Ventures, Katalyst.Ventures, Portfolia, Cisco, Intel Capital, M12 (Microsoft's Venture Fund), Nexus Venture Partners and 3 more.