Goodtel

Goodtel is an Australian telecommunications retailer that sells home internet over the national broadband network (nbn) and SIM-only mobile plans to consumers, and also offers business products. Its nbn plans are marketed as unlimited-data services with speeds up to 493Mbps, no setup fees, connection typically within days, and pricing from $78.90 per month. Its mobile plans are contract-free SIM-only services starting from $28 per month, with allowances up to 150GB, unlimited calls and texts within Australia, number porting, and online SIM activation.

The company's defining commercial feature is a commitment to direct 50% of its profits to a good cause selected by each customer, drawn from a panel of ten partner charities. Goodtel also offers a 14-day risk-free trial with a full refund and states that it operates without lock-in contracts, and it references B Corp status in customer testimonials published on its site. It says its team has more than 15 years of experience in the telecommunications industry and provides support seven days a week.

Business model

Goodtel resells retail telecommunications services — nbn broadband and mobile plans — on a monthly subscription basis, with no lock-in contracts and a 14-day refund window, and allocates half of its profits to charity partners chosen by each subscriber.

Recurring monthly plan fees: nbn broadband from $78.90 per month and SIM-only mobile from $28 per month, plus business products; nbn plans carry $0 setup fees.

Traction

Goodtel reports cumulative charitable outcomes funded by its profit-share, including 39,226 meals provided to vulnerable Australians, 1,504 books distributed to children in remote communities, a week of food for 1,136 dogs and cats, groceries for 1,102 people seeking asylum, Daintree Rainforest protection, and native planting equating to removal of 174 tonnes of CO2. It states partnerships with 10 charities.