/Companies

Gedd.it

Techstars '22

Claymont, US · 2 employees on LinkedIn · 1 known investors

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Gedd.it provides verified, tested promo codes for online shoppers, opening deal results in a new tab while directing users to their intended destination. It preserves existing affiliate links and may otherwise earn a commission.

Also known as Gedd · gedd.it

Founders & leadership

BSBerk Serbetcioglu
Berk SerbetciogluCo-Founder/CEO

Investors · 1

Techstarslisted by TechstarsBoulder · $220K

How we know: the Techstars portfolio · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · Not right? Tell us

Company profile

researched Sep 2026

Gedd.it is a consumer shopping tool that locates and verifies discount codes for a specific item a shopper intends to buy. A user pastes a product link; the service searches the web for applicable promo codes, tests them in real time by recreating the checkout flow, and returns the code producing the largest valid discount. Results open in a new browser tab while the original tab continues to the user's intended destination.

The product requires no browser extension, distinguishing it from extension-based coupon tools. Verification is performed by an AI agent operating in cloud browser sessions that proceeds through checkout and applies candidate codes in a live session, rather than relying on static code lists. When automatic verification fails — for example when the agent cannot add an item to the cart or locate the promo code field — the result is shown as unverified and the user can submit an email address for manual checking. According to the co-founder, automatic verification succeeds for roughly 65% of attempts across the range of stores users try, with physical-product checkouts working better than software purchases, which often require a logged-in account to reach checkout.

Gedd.it preserves any affiliate links already present on a product link so that the original referrer retains credit; where no affiliate link exists, the company may earn a commission itself.

Business model

Consumer-facing web service offered free to shoppers, monetized through affiliate commissions on purchases where no pre-existing affiliate link is present. The company states it preserves existing affiliate attribution rather than overwriting it.

Affiliate commissions earned on transactions where the shopper's link carries no prior affiliate attribution.

Traction

The Product Hunt launch drew approximately 290 upvote points, a #3 day rank and 385 followers on the product page. Third-party site analyses note low estimated traffic and a low Tranco rank for the domain as of late 2025. Users in the launch thread reported successful discounts on specific purchases.

Latest developments

Following launch, the team described work on cross-retailer search — identifying all sellers of a given product and testing codes at each, including scenarios such as the same hotel room across multiple online travel agencies — and a shift from site-based to product-based search, with a beta described as near-term.

▸Full profile — market position, technology, go-to-market, geography, history, risks & controversies

Market position

Operates in the online coupon and savings category alongside extension-based tools such as Honey and Coupert and shopping utilities such as Chestr and Loot, positioning on real-time per-product verification instead of aggregated code listings.

Verification is performed against the exact product URL in a live checkout session rather than presented from a static list, and the service runs without a browser extension. Existing affiliate links are preserved so that creators who referred the shopper still receive credit.

Technology

The service combines web search for candidate promo codes with an AI agent that runs live checkout sessions in cloud browsers to test each code against the specific product, ranking results by realized discount. This live-session approach is intended to handle merchant rule changes, regional logic and code rotation without relying on stored code lists. The public site runs on infrastructure hosted in the US and uses common analytics and tag-management tooling.

Go-to-market

Direct-to-consumer via the web product, with public launch and early user acquisition through a Product Hunt launch timed to Black Friday; the company also maintains a Discord community and an X presence linked from its site, and says it partners with brands.

Online shoppers seeking discounts at checkout, including casual buyers and deal-focused consumers across retail categories; coverage extends to software purchases although automated verification performs less reliably there.

Geography

Web-based and used across regions, with the company stating the product already works internationally; the domain is hosted in the United States and registered through an EU-based registrar and domain services organization.

History

The gedd.it domain was registered on 2024-02-01. The product was launched publicly in 2025, with a Product Hunt debut around Black Friday that reached a #3 day rank.

Risks & controversies

Automatic verification fails on a meaningful share of attempts, leaving codes unverified pending manual review, and users have reported slow performance on some sites. Some merchants block automated agents, creating uncertainty about the durability of cloud-browser checkout testing and its relationship to merchant terms of service; commenters have also raised questions about scaling through merchant code rotations, regional rules and traffic spikes during major sale events. The service's affiliate-commission model creates a commercial interest in purchase completion.

Compiled by commissioned research from 7 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Automatic promo code verification success rateJan 202565%
HeadcountAug 20262
PricingJan 2025Free
Product Hunt followersJan 2025385 followers
Product Hunt upvote pointsJan 2025290 points

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Related companies · 4

Companies working in the same space as Gedd.it.

Timeline · 1

launches, deals, and filings
Jan 2025
Gedd.it launched on Product Hunt, reaching #3 Day Rank

Gedd.it was launched on Product Hunt around Black Friday, earning roughly 290 points and a #3 day rank; co-founder Ramiro Sugranes presented the product and answered user questions in the launch thread.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

▸Research sources · 7

primary sources listed

7 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Gedd.it do?
Gedd.it finds and live-tests promo codes for a specific product URL, with no browser extension required.
Who founded Gedd.it?
Gedd.it was founded by Berk Serbetcioglu.
Who are Gedd.it's investors?
Gedd.it's investors include Techstars.
Where is Gedd.it headquartered?
Gedd.it is headquartered in Claymont, US.