Fundraising FoxFormotiv
Bryn Mawr, US · Delaware corporation · 3 known investors
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ForMotiv provides behavioral intelligence software for insurance carriers that predicts an applicant's purchase intent and risk level in real time during the digital application process. Its solutions help carriers improve conversion rates, reduce third-party data and acquisition costs, detect fraud and underwriting risk, and monetize low-intent or ineligible leads, with an initial focus on auto insurance marketing.
Founders & leadership
WC
William Conners IIICo-founder
AS
Andrew SchwabeCo-founder · Chairman, AdvisorAndrew Schwabe spent two years observing AI implementations at Fortune 500 companies and holds a PhD from the University of St Andrews. He has over 25 years of experience as a full-stack architect and founder.
Investors · 3
Dreamit Ventureslisted by Dreamit VenturesEstero · $500K – $1.5M
How we know: Dreamit Ventures's portfolio page · the VCSheet dataset · Not right? Tell us
Plug and Play Ventureslisted by Plug and Play VenturesSilicon Valley · $50K – $400K
How we know: plugandplaytechcenter.com · Not right? Tell us
Vestigo Ventureslisted by Vestigo VenturesCambridge · $1M – $5M
How we know: the VCSheet dataset · Not right? Tell us
Reported raises · per SEC filings
Form D private placements$8.2M disclosed across 3 rounds · 2018–2022
▶$2MraisedJun 2023 · 14 investors · Other TechnologyRule 506(b)
▶$2MraisedJun 2023 · 14 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- William Conners IIIExecutive Officer, Director
- John BurkeDirector
- Michael NugentDirector
- Andrew SchwabeDirector
- Offering amount
- $2M
- Amount sold
- $2M
- First sale
- Dec 2022
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$5.8MraisedSep 2021 · 18 investors · Other TechnologyRule 506(b)
▶$5.8MraisedSep 2021 · 18 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- William Conners IIIExecutive Officer, Director
- Andrew SchwabeDirector
- John BurkeDirector
- Offering amount
- $7M
- Amount sold
- $5.8M
- First sale
- Aug 2021
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$405KraisedJul 2018 · 8 investors · Other TechnologyRule 506(b)
▶$405KraisedJul 2018 · 8 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- William Conners IIIExecutive Officer, Director, Promoter
- Andrew SchwabeExecutive Officer, Director, Promoter
- Offering amount
- $650K
- Amount sold
- $405K
- First sale
- Jun 2018
- Incorporated
- Limited Liability Company, Pennsylvania, 2016
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Related companies · 4
Duck Creek TechnologiesDuck Creek Technologies provides cloud-native software for property and casualty insurance carriers to manage underwriting, claims, billing, and policy administration. The company serves P&C insurers globally with AI-powered capabilities to simplify operations and accelerate digital transformation.
ConfluentConfluent provides a cloud-native platform for real-time data streaming and movement, enabling organizations to connect applications and respond to business events as they occur. The platform serves as a central infrastructure layer for handling continuously flowing data across enterprise systems.
Guidewire SoftwareGuidewire provides technology and software for property and casualty (P&C) insurers to run and grow their business. It serves the insurance industry with a platform for core operations, data, and digital engagement.
PilotbirdPilotbird provides software for property and casualty (P&C) insurance teams to detect ineligible or fraudulent claims by analyzing open-source social data points and building claimant profiles. It generates lifestyle insights and predictive analytics to help adjusters prioritize claims and improve special investigation unit referral rates.
Companies working in the same space as Formotiv.
Frequently asked questions
- What does Formotiv do?
- ForMotiv provides behavioral intelligence software for insurance carriers that predicts an applicant's purchase intent and risk level in real time during the digital application process. Its solutions help carriers improve conversion rates, reduce third-party data and acquisition costs, detect fraud and underwriting risk, and monetize low-intent or ineligible leads, with an initial focus on auto insurance marketing.
- Who founded Formotiv?
- Formotiv was founded by William Conners III, Andrew Schwabe.
- Who are Formotiv's investors?
- Formotiv's investors include Dreamit Ventures, Plug and Play Ventures, Vestigo Ventures.
- How much funding has Formotiv raised?
- Formotiv has disclosed $8.2M raised across 3 rounds.
- Where is Formotiv headquartered?
- Formotiv is headquartered in Bryn Mawr, US.