FanBase
Founded 2022 · 26 employees on LinkedIn · 1 known investors
FanBase provides AI-powered automation and CRM tools for managing community engagement across social platforms including Instagram, X, and Discord. The platform enables creators and brands to automate DM responses, track follower interactions, and convert audience members through a unified inbox and AI copilot.
Investors · 1
Company profile
researched Aug 2026FanBase (fanbase.gg) offers an engagement platform that integrates natively with social networks used by creators and brands, including Instagram, X and Discord. The product has three main pillars: DM automation, which turns comments, follows and mentions into direct-message conversations; a shared inbox paired with a social CRM that consolidates replies, DMs and mentions and tracks each follower's interaction history; and an AI "Copilot" support agent that answers common questions, drafts replies and escalates conversations that require a human.
The platform is built around a self-updating knowledge base fed by the customer's social activity and by how the team uses FanBase, which the Copilot draws on to reply in the brand's voice. Additional capabilities include AI-generated summaries of individual followers, context-aware reply drafting based on past interactions, churn and complaint detection, email capture through comment-to-DM flows, Discord complaint monitoring, and scheduled daily digests of overnight social activity. Onboarding is self-serve: users connect their social accounts, activate the Copilot, and receive suggestions on whom to reply to, whom to convert and what to automate next. The site also references an MCP integration and a help center.
Business model
FanBase sells its software directly to creators, brands and their teams on a self-serve subscription basis, with a free entry tier used to acquire users who can then upgrade to paid per-seat plans or negotiate enterprise agreements.
Tiered SaaS subscriptions: a free "Start" plan that includes DM automation, shared inbox, social CRM and AI Copilot; a "Pro" plan at $20 per seat per month adding unlimited automations, AI-assisted replies, advanced Copilot, knowledge base and unlimited seats; a "Team" plan at $25 per seat per month adding increased AI credits and multiple workspaces; and a custom-priced Enterprise offering with dedicated onboarding, priority support, custom integrations, fixed pricing, a bespoke internal help center and custom SLAs and DPAs.
Traction
The company's website states that FanBase is used by more than 1,000 creators and brands.
▸Full profile — market position, technology, go-to-market
Market position
FanBase combines automation, a shared inbox and a social CRM in one product rather than offering them separately, and positions its Copilot as informed by an accumulating knowledge base and per-follower interaction history so that automated replies are personalised and only exceptions are escalated to human staff.
Technology
The platform connects to social accounts via native integrations and applies AI agents to social conversations. A self-updating knowledge base is populated from the customer's social activity and in-product team behaviour, and is used by the Copilot together with per-follower interaction history to generate context-aware, brand-voice replies, follower summaries and churn/complaint detection. The site lists an MCP interface among its products.
Go-to-market
Product-led, self-serve acquisition through a free-forever tier and online sign-up, supported by a website demo video, published pricing and use-case library, with a book-a-demo and call path for enterprise buyers.
Content creators, brands and social/community teams that manage high volumes of comments, mentions and direct messages across Instagram, X and Discord, ranging from individual creators on the free tier to larger companies buying the enterprise plan.
Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
▸Research sources · 8
primary sources listed
- FanBasefanbase.gg · web
8 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does FanBase do?
- FanBase is a social DM automation, shared inbox and CRM platform that helps creators and brands convert followers into customers.
- Who are FanBase's investors?
- FanBase's investors include XBorg.