Ezzayo
Entrepreneur First '22Singapore, SG · Founded 2022 · 1 known investors
Ezzayo provides a no-code, agent-based simulation tool for modeling token-based ecosystems and user behaviors, letting designers test incentive and ecosystem parameters before writing code. It helps users stress-test and calibrate tokenomics assumptions across different configurations and simulated user types.
Also known as Ezzayo
Founders & leadership
Ezzayo was founded in 2022 by Samarth Shyam and Agrim Singh.
Investors · 1
Company profile
researched Aug 2026Ezzayo describes itself as a staging platform for tokenomics, letting teams simulate token-based ecosystems and user behaviours through a no-code tool. Its stated approach is agent-based simulation used to surface events that could arise from particular incentive or ecosystem design parameters, so that teams can evaluate a design loop before any code is written.
The product is positioned around three stated use cases: testing early by inserting and varying parameters in a system prior to development; supporting design decisions by showing how a single modification alters overall ecosystem outcomes; and fine-tuning by calibrating assumptions and stress-testing across multiple configurations and user types defined by the customer. A third-party accelerator listing characterises the company as using intelligent agent-based system modelling to stress test and validate digital assets.
The company frames its motivation around the tension in web3 between the technology's potential and increasing regulatory scrutiny, arguing for a middle ground in which projects can be validated to reduce user exposure to harms associated with unaudited projects. The website is gated behind a "Request Access" call to action and lists a contact email address; no pricing, customer names or product availability details are published.
Founding story
The About page states the company was founded by Sam and Agrim, describing a technically minded CEO with experience in web3 as both investor and operator, with clients including Etihad Airways and Qiibee, and a commercially minded CTO who has built in web3 and spent several years building institutional-grade products at Citi that became core projects or led to strategic external investments. The stated founding rationale is to address the validation gap for unaudited token projects amid growing regulation of web3.
Business model
The website presents Ezzayo as a software tool that project teams access to run simulations; access is gated via a "Request Access" form. No pricing, contract structure or commercial terms are disclosed in the available sources.
Not disclosed in the available sources.
Traction
Publicly verifiable traction is limited: selection into Tenity's Singapore incubation programme in March 2023 from nearly 250 applicants, and inclusion in the Entrepreneurs First portfolio. No customer counts, revenue, usage metrics or general product availability are disclosed; the site remains access-gated.
Latest developments
The most recent company-specific development in the sources is the March 2023 selection for Tenity's Singapore Incubation Programme Batch V, with the programme's Demo Day scheduled for 22 June 2023. The company website remains live with a request-access call to action.
▸Full profile — market position, technology, go-to-market, geography, risks & controversies
Market position
Listed by Entrepreneurs First among its portfolio companies and grouped with Singapore-based, web3-oriented early-stage startups in Tenity's Batch V cohort, which also included blockchain interoperability, crypto payments and web3 payment infrastructure companies. No market share, ranking or comparative data is available in the sources.
The company's stated positioning rests on making tokenomics simulation accessible without code and on running agent-based simulations before implementation, combined with a founding team the company describes as pairing web3 investing and operating experience with institutional product engineering experience.
Technology
No-code, agent-based simulation of token-based ecosystems and user behaviours. Users define parameters and "users" (agent types) and run configurations to observe how incentive and ecosystem design choices change system outcomes, described by an accelerator listing as intelligent agent-based system modelling for stress testing and validating digital assets.
Go-to-market
Inbound access requests through the company website, plus participation in structured startup programmes: Entrepreneurs First (portfolio listing) and Tenity's Singapore incubation programme Batch V in 2023, which included mentoring, investor network access and a Demo Day on 22 June 2023.
Teams designing token-based ecosystems and digital assets in web3 who need to validate incentive and tokenomics parameters before building or launching.
Geography
Identified as Singapore-based in the Tenity cohort listing; Entrepreneurs First's portfolio directory includes Singapore among its company locations.
Risks & controversies
The sources contain no reported controversies. Notable uncertainties for diligence: the product appears to remain gated behind an access request, no customers, revenue or funding amounts are disclosed publicly, and the company's stated market is exposed to web3 regulatory tightening, a risk the company itself references on its About page.
Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.
Timeline · 1
launches, deals, and filingsEzzayo (Singapore) was one of 10 pre-seed startups chosen from nearly 250 applications for the 5th edition of fintech accelerator Tenity's Singapore incubation programme, a four-month programme beginning in March 2023 and culminating in a Demo Day on 22 June 2023. Participating startups were to receive an initial SGD 70,000 investment from the Tenity Incubation Fund I.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
▸Research sources · 8
primary sources listed
- Ezzayoezzayo.com · web
8 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Ezzayo do?
- Singapore startup offering a no-code, agent-based simulator for stress-testing token economies before launch.
- Who founded Ezzayo?
- Ezzayo was founded by Samarth Shyam, Agrim Singh in 2022.
- Who are Ezzayo's investors?
- Ezzayo's investors include Entrepreneur First.
- Where is Ezzayo headquartered?
- Ezzayo is headquartered in Singapore, SG.