Fundraising Fox

Exchange Art

Defunct

1 known investors

Exchange.art is an online marketplace for collecting, creating, and selling digital art through auctions and fixed-price sales. It serves artists and collectors with formats including auctions, editions, and curated series.

Also known as Exchange.Art Β· ExchangeArt

Investors Β· 1

Company profile

researched Aug 2026

Exchange Art (exchange.art) operated an online marketplace for digital art issued as non-fungible tokens on the Solana blockchain. Collectors could browse works by category and style and acquire them through trending auctions, fixed-price listings, reserve-price listings and editions, including an "under $100" segment, while curated series and artist leaderboards organised discovery on the platform. Artists could mint digital files such as images, animations and videos as NFTs, list them for sale and earn royalties on subsequent resales, with authenticity and ownership changes verifiable on-chain.

The platform positioned itself around fine art rather than profile-picture collections and around creator economics, charging a small percentage per sale versus the 50-70% commissions attributed to traditional galleries. It also offered a Royalties Protection Standard, introduced in 2022, which blocked works from being traded on marketplaces that did not enforce creator royalty payments, and made collection listing and that standard available to developers.

On 3 July 2026 the company announced a permanent shutdown effective 1 August 2026, after which the interface, services and platform data would be unavailable. It stated that all artworks and funds held in its sales and custody contracts would be released to their owners before closure and that, because works were minted on Solana, they remained transferable to other marketplaces.

Founding story

One source states the marketplace was launched by Alex Fleseriu, who is also identified as CEO; another account states it was established in 2021 by John Crain and brothers Duncan Cock Foster and Griffin Cock Foster [2][4][6].

Business model

Marketplace model taking a percentage fee on transactions between artists/sellers and collectors, with creator royalties applied on secondary sales [2][4].

Transaction fees on sales: reported as 2.5% per sale, and described elsewhere as a 5% fee for buyers with 2.5% per transaction on re-sales [2][4][6].

Traction

The platform launched during the 2021 NFT boom and hosted curated series, auctions and artist leaderboards; coverage in 2024 described it as one of the better-known digital art NFT platforms. By 2026 the company reported that prolonged weakness in on-chain art activity left it without a sustainable financial model [4][6].

Latest developments

On 3 July 2026 Exchange Art announced it would shut down permanently on 1 August 2026, citing a prolonged bear market in on-chain art and no viable financial model. It committed to releasing all artworks and funds from its sales and custody contracts to owners before closure and noted that Solana-minted works could be imported to other marketplaces such as Tensor and Magic Eden. The company's homepage subsequently stated that it is closed [0][5][6].

β–ΈFull profile β€” market position, technology, go-to-market, history, risks & controversies

Market position

Described as a leading or best-known marketplace for fine art NFTs on Solana, competing with broader Solana and multichain NFT marketplaces such as Magic Eden, Tensor and Blur [2][4][6].

Focus on curated fine art rather than PFP collections, low seller fees compared with traditional gallery commissions, close artist and collector relationships, and enforcement of creator royalties through its Royalties Protection Standard [2][4][6].

Technology

NFT marketplace built on the Solana blockchain, with on-chain verification of tokens and ownership transfers, minting tools for images, animations and video, auction and listing mechanics, and a Royalties Protection Standard launched in 2022 that prevented sales on marketplaces not honouring royalties. The platform used Alchemy infrastructure and exposed collection listing and royalty-standard functionality to developers [2][6].

Go-to-market

Digital artists minting and selling NFT artworks, and collectors buying digital fine art on Solana [2][4].

History

Exchange Art began operating in 2021, during the NFT boom of that year. It introduced a Royalties Protection Standard in 2022. In July 2026 the company announced a permanent shutdown for 1 August 2026, telling users to retrieve account data, download artwork metadata, withdraw escrowed assets and transfer active listings to other Solana marketplaces [4][6].

Risks & controversies

The company's shutdown was attributed to a prolonged downturn in on-chain art trading and the absence of a sustainable financial model, a pressure described as affecting other NFT platforms in the same period. Users faced a hard deadline of 1 August 2026 to retrieve data, metadata and escrowed assets before the interface and platform data became unavailable [5][6].

Compiled by commissioned research from 7 cited public sources β€” announcements, filings, and press listed under research sources below.

Key figures

latest reported
Buyer transaction feeAug 20245%
Re-sale transaction feeAug 20242.5%
Seller fee per saleJul 20262.5%

Company-reported or press-reported figures, each dated to when it was claimed β€” not independently audited.

Timeline Β· 3

launches, deals, and filings
Jul 2026
Exchange Art announces permanent shutdown effective 1 August 2026

The company announced it would cease operations and become permanently inaccessible on 2026-08-01, citing a prolonged downturn in on-chain art markets and the inability to establish a sustainable financial model. All artworks and funds held in its sales and custody contracts were to be released to owners before closure; Solana-minted works remained transferable to other marketplaces.

source β†—

Jan 2022
Royalties Protection Standard introduced

The platform introduced a Royalties Protection Standard that prevented creators' works from being sold on marketplaces that did not honour royalty payments.

source β†—

Jan 2021
Marketplace launched on Solana

Exchange Art began operating in 2021, during that year's NFT boom, as an NFT art marketplace on the Solana blockchain.

source β†—

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

β–ΈResearch sources Β· 7

primary sources listed

7 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Exchange Art do?
Exchange Art was a Solana-based NFT marketplace for digital fine art that shut down on 1 August 2026.
Who are Exchange Art's investors?
Exchange Art's investors include Cultur3 Capital.