/Companies

Evenlift

Techstars '22

Pflugerville, US · 5 employees on LinkedIn · 1 known investors

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Nisha Chakravartyunlockedknows Miguel Lavalle · together at Time Inc.
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EvenLift adds computer-vision tracking and form feedback to existing gym equipment, paired with an app and remote coaching.

Also known as Evenlift Inc. · EvenLift.io

Founders & leadership

MLMiguel Lavalle
Miguel LavalleFounderMiguel Lavalle has worked as a technologist, entrepreneur, and management consultant advising senior leaders at companies of varying sizes. His expertise spans IT, finance, and computer vision.

Investors · 1

Techstarslisted by TechstarsBoulder · $220K

How we know: the Techstars portfolio · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · Not right? Tell us

Company profile

researched Sep 2026

EvenLift is a fitness technology company that installs compact smart cameras and tracking sensors on a gym's existing strength equipment to measure lifting activity without wearables or equipment replacement. The system tracks metrics such as weight lifted, barbell speed and range of motion, and flags technique errors (for example, flared elbows) with corrective guidance in real time.

The captured data feeds a platform and companion mobile app that generates and updates individualized workout plans, supports coaches with automatic technique detection, remote video review and live chat, and adds gym leaderboards and milestone tracking. For operators, the platform surfaces retention signals indicating which members are progressing, which need support and which may be at risk of leaving. The iOS and Android apps, published under developer Miguel Lavalle and Evenlift Inc., describe automatic tracking of lifting activity via smart camera and dynamic generation of custom workouts; released features have included station sharing and reservations, cable sensors for machines, gym entrance management, periodization options, cardio sessions, and nutrition and sleep functionality.

Business model

EvenLift offers gyms two operating models. Under self-service, pay-as-you-go, the gym receives hardware and the app with no upfront charge and pays a monthly fee per participating member while retaining the member relationship. Under the managed service, EvenLift installs the hardware, acquires clients, manages payments and provides remote coaching, and pays the partner gym 110% of its standard monthly membership fee for each EvenLift member, plus a $100 referral payment for each existing gym member who signs up for an EvenLift training plan. Managed-service partners require a stable internet connection and space for Olympic barbell work (squat rack, bench or deadlift platform); tracking sensors are supplied at no charge, and new partners complete an initial 60-day trial.

Recurring per-member monthly fees from gyms under the pay-as-you-go model, and subscription revenue from remote coaching clients under the managed service, out of which the partner gym is paid 110% of its standard monthly membership fee per member.

Traction

The Android app lists 100+ downloads and a 5.0 rating from 15 reviews; the iOS app shows a 5.0 rating from 2 ratings in the US storefront. The apps have been updated regularly, with version history entries running from December 2023 through version 2.2.8.

▸Full profile — market position, technology, go-to-market, geography

Market position

Operates in the gym technology and connected strength training segment, selling to facility operators as both an equipment-retrofit data platform and a member-acquisition and remote coaching partner.

The product is positioned as retrofitting existing gym equipment rather than requiring wearables or new machines, and the managed service is framed against aggregator models such as Wellhub and ClassPass by paying partner gyms a premium (110%) of their standard membership fee per member while handling acquisition and coaching.

Technology

Computer-vision tracking using compact smart cameras mounted on existing gym equipment, measuring barbell speed, range of motion and repetition data and detecting technique errors in real time without wearables. Additional cable sensors extend tracking to machines, and a referenced "Hermes" sensor appears in app release notes. Data is processed into automated, adaptive workout plan generation and coach-facing review tools delivered through a data platform and mobile app.

Go-to-market

Direct outreach to gym owners through website demo and revenue-estimate request forms, offering a no-upfront-cost trial period; under the managed service EvenLift performs member acquisition itself, positioning the arrangement as comparable to Wellhub or ClassPass but with higher per-member economics and no added service burden on gym staff. Consumer-facing distribution runs through the EvenLift iOS and Android apps.

Independent and multi-location gym operators with unused floor capacity, and their members; the managed service also serves end users who purchase a remote coaching and tracking subscription.

Geography

Headquartered in Pflugerville, Texas. The company states it is recruiting partner gyms in major metropolitan areas across the United States, Canada and Mexico, with additional incentives currently available in Houston and Austin.

Compiled by commissioned research from 7 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Android app downloadsJan 2026100+
Android app ratingJan 20265 out of 5 (15 reviews)
HeadcountAug 20265
Initial partner trial lengthJan 202660 days
IOS app ratingJan 20265 out of 5 (2 ratings)
Partner gym payout per EvenLift memberJan 2026110 % of standard monthly membership fee
Referral payment per existing member enrolledJan 2026$100

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Timeline · 4

launches, deals, and filings
Sep 2026
EvenLift.io iOS app version 2.2.8 released with station sharing

App Store version history lists release 2.2.8 adding station sharing; earlier 2026 releases added nutrition and sleep features, streamlined set screens and voice notes, and faster reservations.

source ↗

Dec 2025
App release adds periodization options and cardio sessions

Version 2.2.0 introduced new periodization options, streamlined station activation and cardio sessions.

source ↗

Apr 2025
App release adds gym entrance management

Version 2.0.50 allowed users to manage gym entrances through the EvenLift app.

source ↗

Feb 2024
App release adds cable sensors for machines and coach feedback tools

Version 2.0.39 introduced functionality with cable sensors for machines and exercise-specific notes and videos for coach-to-user feedback.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

▸Research sources · 7

primary sources listed

7 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Evenlift do?
EvenLift adds computer-vision tracking and form feedback to existing gym equipment, paired with an app and remote coaching.
Who founded Evenlift?
Evenlift was founded by Miguel Lavalle.
Who are Evenlift's investors?
Evenlift's investors include Techstars.
Where is Evenlift headquartered?
Evenlift is headquartered in Pflugerville, US.