Equifax
NYSE: EFXAtlanta, US · Incorporated in Georgia · 2 known investors
Equifax is a data and analytics company providing consumer credit monitoring, identity theft prevention, and business risk and fraud solutions, as well as employment, income, tax, and payroll verification services for businesses and government entities. It serves consumers, businesses, and governments in the U.S. and internationally with credit and financial decisioning insights.
Investors · 2
Founder mafia
The Equifax mafia →7 people who came through Equifax went on to found or lead other companies.
Miguel ToledoSoftware Engineering InternFounded FlexTim RidgwayDirector of Sales, Solution EngineerFounded VetVerifiChris BartensVP Marketing MeasurementFounded GetherFranz GarsombkeVP TechnologyFounded RachioCARLO MARTINEZSenior Business Intelligence AnalystFounded SteppingblocksPatrick ReilyVice President North American ProductsFounded UplinqAshish KhandelwalHead Pre SalesFounded Anq
Competitors · 8
by search overlapExperian64404 shared keywordsExperian offers consumers tools to access their credit report and FICO Score, build credit, and manage money, including credit card matching, bill and subscription negotiation, car insurance comparison, and a digital checking account with debit card. It serves individual U.S. consumers through its app and financial products.
Chase39639 shared keywordsA wealth management and investing service (J.P. Morgan Wealth Management via Chase) offering self-directed brokerage accounts with commission-free online trades as well as one-on-one advisor services, financial planning tools, and retirement accounts. It serves individual retail investors ranging from beginners to experienced investors in the United States.
Capital One38210 shared keywordsCapital One is a financial services company that offers credit cards, checking and savings accounts, auto financing, and business banking products to consumers and small businesses. The company provides digital banking tools, rewards programs, and credit monitoring services.
Credit Karma36421 shared keywordsCredit Karma is an AI-powered personal finance platform that provides free credit scores, credit monitoring, cashflow insights, and financial marketplace services to help consumers understand and manage their finances. The platform serves over 140 million members with tools for credit analysis, tax filing, and financial opportunity identification.
Prior Finance27160 shared keywordsPrior Finance operates a digital financial services platform offering personal loans, student loans, home loans, deposit accounts, credit cards, and investment tools through an integrated mobile application, serving both individual members and enterprise partners seeking lending solutions and technology infrastructure.
SmartAsset19997 shared keywordsFisher Investments is a global money management and financial advisory firm that provides portfolio management, financial planning, and retirement planning services primarily to high-net-worth individuals and institutional clients. The firm manages investments across equities, fixed income, and blended accounts using an active, forward-looking investment approach.
Transunion19507 shared keywordsTransUnion operates a global data and analytics business that collects, refines, and deploys consumer and commercial information to help businesses manage credit risk, detect fraud, verify identities, and target marketing, while providing consumers with tools to monitor their credit profiles and protect against identity theft. The company serves financial institutions, insurers, retailers, telecommunications operators, and government agencies across more than 30 countries through proprietary databases built from thousands of public and private sources.
Wellsfargo18690 shared keywordsWells Fargo provides investment advisory services, wealth management, and retirement planning for individual investors and high-net-worth clients. The company offers digital investment platforms, market insights, and personalized financial guidance through its advisors and digital tools.
Companies competing with Equifax for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does Equifax do?
- Equifax is a data and analytics company providing consumer credit monitoring, identity theft prevention, and business risk and fraud solutions, as well as employment, income, tax, and payroll verification services for businesses and government entities. It serves consumers, businesses, and governments in the U.S. and internationally with credit and financial decisioning insights.
- Who are Equifax's investors?
- Equifax's investors include Kortschak Investments L.P., Norwest Venture Partners.
- Where is Equifax headquartered?
- Equifax is headquartered in Atlanta, US.







